Marketing Analyst - Growth Strategy & Funnel Optimization

Noxlumyn is on the lookout for a Marketing Analyst!

Location: Remote

Timings:

●      International Working Hours | Night Shift

●      Monday to Friday

About the Role: 

We are looking for an analytical, data driven Marketing Analyst to own and optimize the customer journey across multiple brands. This is a high impact role for someone who thrives on solving complex business problems through data, experimentation, and continuous optimization.

You will take ownership of the entire growth funnel from acquisition and conversion to retention and customer lifetime value. Rather than relying on existing dashboards, you'll independently analyze data, identify growth opportunities, develop hypotheses, and lead cross functional initiatives that deliver measurable business results.

This is not a traditional marketing role. We're looking for someone who thinks like an analyst, acts like an operator, and is obsessed with improving business performance through structured experimentation.

Key Responsibilities:

Growth Strategy & Funnel Optimization

• Own the end to end customer journey across multiple brands
• Analyze every stage of the marketing and sales funnel to identify opportunities for growth
• Improve customer acquisition, conversion rates, retention, and lifetime value
• Continuously identify funnel leaks and implement solutions to improve performance

Data Analysis & Insights

• Independently collect, analyze, and interpret business and marketing data
• Build data driven hypotheses to solve business challenges
• Evaluate customer behavior and identify patterns, trends, and growth opportunities
• Monitor key business metrics and make strategic recommendations backed by data

Experimentation & Growth Initiatives

• Design, prioritize, and execute A/B tests and growth experiments
• Develop clear hypotheses, define success metrics, and evaluate outcomes
• Document learnings and continuously iterate based on results
• Turn insights into actionable initiatives that improve business performance

Cross Functional Collaboration

• Work closely with Marketing, Product, Engineering, and Customer Support teams
• Drive implementation of growth initiatives across departments
• Ensure projects are executed efficiently and measure their impact on key KPIs

Analytics & AI Tools

• Utilize modern analytics platforms and AI tools to accelerate analysis and decision making

Work with tools such as:

• PostHog
• Claude
• Google Analytics 4 (GA4)
• SQL (preferred but not required)
• Leverage AI-assisted analytics to extract insights and improve business outcomes.

Requirements:

• 3+ years of hands on experience in Growth, Product Analytics, Performance Marketing, Data Analytics, or a similar analytical role
• Exceptional analytical and quantitative problem-solving skills
• Strong understanding of:
• Customer funnels
• Conversion Rate Optimization (CRO)
• Customer retention
• Experimentation frameworks
• Business performance metrics
• Experience transforming data into strategic initiatives that drive measurable results
• Comfortable working with large datasets and modern analytics tools

Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.

• Excellent communication skills with the ability to clearly present findings and recommendations
• Self-driven, curious, and highly proactive

What We're Looking For

• Analytical thinker at the core
• Strong ability to develop and validate data-backed hypotheses
• Skilled at turning insights into actionable business initiatives
• Comfortable working independently in a fast-paced environment
• Curious, detail-oriented, and relentless in identifying growth opportunities
• Strong ownership mindset with a focus on measurable outcome

What Success Looks Like

• Customer funnel performance consistently improves across all brands
• Key KPIs such as conversion rate, retention, and customer lifetime value show measurable growth
• Growth opportunities are identified proactively through data analysis
• Experiments are executed consistently with documented learnings
• Business decisions are driven by evidence rather than assumptions
• Cross functional initiatives result in measurable revenue and operational improvements

What’s In It For You

• Paid Time Off
• Work From Anywhere, fully remote
• Opportunity to shape growth strategy across multiple brands
• High impact role with direct influence on business performance
• Collaborative, fast paced, and innovation-driven environment
• Virtual Team Activities
• Performance Based Annual Appraisals

Note: We aim to make our recruitment process efficient and positive. If you do not receive communication from us within 14 days of submitting your application, please understand that we have moved forward with another candidate.