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Performance & Paid Media Marketing Manager (Remote, USA)
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Marketing Operations Manager
United States
Full Remote
AI Summary
Securitize is seeking a Marketing Operations Manager to own systems, data, and processes that power our marketing function. This role will manage marketing automation, CRM integrations, campaign operations, and reporting to ensure accurate attribution and pipeline contribution. Candidates must have 4+ years of B2B fintech marketing operations experience with hands-on expertise in HubSpot and Salesforce.
Key Highlights
Own day-to-day administration of HubSpot marketing automation platform
Manage integrations between marketing automation, CRM, and event platforms
Build and maintain marketing dashboards and attribution models
Ensure data integrity and compliance across all marketing systems
Key Responsibilities
Own day-to-day administration of Securitize's marketing automation platform including list management, workflow automation, lead scoring, and platform hygiene
Manage integrations between marketing automation, CRM (Salesforce), event platforms, and other tools in the stack ensuring clean, reliable data flow
Build and manage campaign infrastructure such as email nurture workflows, lead capture forms, landing pages, UTM frameworks, and campaign tracking
Maintain and enforce email compliance standards (CAN-SPAM, GDPR) and deliverability best practices
Build and maintain marketing dashboards and reports tracking pipeline contribution, campaign performance, channel ROI, and funnel conversion rates
Own marketing attribution modeling working with Sales and RevOps to ensure accurate multi-touch attribution across the buyer journey
Document and maintain standard operating procedures for core marketing ops workflows
Onboard marketing team members to tools and processes serving as internal trainer and resource
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Technical Skills Required
Benefits & Perks
Flexible Paid Time Off
Equity Grant Opportunities
Remote Work Flexibility
Comprehensive Insurance Coverage
401(k) Retirement Plan
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Nice to Have
Experience supporting marketing to institutional financial services audiences
Familiarity with ABM platforms such as Demandbase or 6sense
Experience with event technology platforms (Splash, Cvent, or similar)
Working knowledge of SQL or BI tools for deeper data analysis
Prior experience in a regulated industry where compliance considerations affect marketing execution
Job Description
Securitize, the leader in tokenizing real-world assets with $3.7B+ AUM (as of May 5, 2025), is bringing the world on-chain through tokenized funds in partnership with top-tier asset managers, such as Apollo, BlackRock, Hamilton Lane, KKR, and others. Securitize, through its subsidiaries, is a SEC-registered broker dealer, digital transfer agent, fund administrator, and operator of a SEC-regulated Alternative Trading System (ATS).
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