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Senior Marketing Automation Specialist (Oracle Eloqua) - CEE Region
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Marketing Analyst
Bulgaria
Full Remote
AI Summary
We're looking for a Marketing Analyst to turn marketing data into actionable insights, optimizing campaigns for our social casino brands and driving real budget impact. As a Marketing Analyst, you'll analyze campaign performance, design and run experiments, and lead ad-hoc analysis on issues like ROAS shifts or tracking gaps. You'll work independently with full accountability for outcomes and partner with stakeholders to turn their questions into analysis, then insights into strategies that create real-world results.
Key Highlights
Performance Analysis
Marketing Experimentation
Strategic Deep Dives
KPI Excellence
Collaborative Impact
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Key Responsibilities
Analyze campaign performance across channels to spot growth opportunities and boost efficiency through continuous learning and experimentation
Design and run experiments like Geo-lift tests to prove media spend value, taking ownership of results
Lead ad-hoc analysis on issues like ROAS shifts or tracking gaps—working independently with full accountability for outcomes
Build and refine daily/weekly dashboards that deliver meaningful insights, not just data
Partner with stakeholders in our flat hierarchy: turn their questions into analysis, then insights into strategies that create real-world results
Technical Skills Required
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Benefits & Perks
High Pace, High Growth, Real Impact
Flexible work arrangement
Work remotely with cutting-edge tech
Job Description
Patrianna is a fast-scaling iGaming powerhouse headquartered in Gibraltar, with 200+ colleagues across Europe and beyond powering apps and web products for millions of players worldwide. We blend technology, product development, and entertainment to deliver standout social gaming experiences — think tailored strategies, cutting-edge software, and daily innovation in a fully remote-friendly culture.We're ambitious problem-solvers who value speed, ownership, and fresh ideas. Whether you're scaling functions or diving into data, you'll thrive here with the freedom to innovate and grow alongside like-minded people in our ego-free, high-growth environment.
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