Lead digital engagement strategies to connect millions, drive growth, and maximize organizational impact. Manage cross-functional teams and collaborate with stakeholders. Requires 8+ years in digital communications and advocacy roles.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Director of Digital Membership Strategy based in the United States.
This is a high-impact leadership role focused on shaping and executing digital engagement strategies that connect millions of people with meaningful opportunities for action and advocacy. You will lead a multi-channel communications function spanning email, SMS, and web platforms, ensuring cohesive messaging and strong audience engagement. The position combines strategic leadership, data-driven decision-making, and team development to drive membership growth, deepen engagement, and maximize organizational impact. Working cross-functionally with stakeholders across campaigns, analytics, communications, and digital teams, you will transform insights into compelling communication strategies. This role offers the opportunity to influence large-scale digital initiatives while building systems, processes, and narratives that inspire action. It is ideal for a leader who thrives in fast-paced environments and is passionate about audience engagement, storytelling, and digital innovation.
Accountabilities
- Develop and execute comprehensive digital communication strategies across email, SMS, and web channels to support engagement, growth, and organizational impact goals.
- Create integrated, multi-channel communication plans that deliver consistent messaging and strengthen audience relationships over time.
- Establish best practices for cross-functional collaboration to ensure alignment across digital, social, and advertising initiatives.
- Partner with analytics teams to implement tracking frameworks, monitor performance metrics, and generate actionable insights.
- Provide regular reporting and strategic recommendations to senior leadership and key stakeholders.
- Represent the organization in external industry and advocacy communities, sharing knowledge and identifying emerging trends.
- Lead, mentor, and develop a team of digital strategists while managing resources, budgets, and team priorities.
- Evaluate the effectiveness of digital programs and establish processes for measuring engagement, impact, and organizational outcomes.
- 8+ years of experience in digital communications, digital strategy, or audience engagement roles.
- 5+ years of experience leading and managing teams, with a demonstrated ability to develop talent and foster collaboration.
- 5+ years of experience in advocacy, public affairs, nonprofit, political, or mission-driven organizations.
- Proven ability to create compelling communication strategies that engage large online audiences and drive measurable results.
- Strong expertise in email marketing, SMS communications, web engagement, and audience development strategies.
- Experience implementing analytics and tracking systems to support data-driven decision-making.
- Excellent storytelling, editing, and content strategy skills, with a strong understanding of brand voice and narrative development.
- Ability to manage complex cross-functional projects and build alignment among diverse stakeholders.
- Familiarity with digital engagement platforms and tools such as email, SMS, website, and analytics systems.
- Strong communication, leadership, and strategic thinking skills, with sensitivity to inclusive and audience-centered messaging.
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- Competitive annual salary of approximately $155,327.
- Fully remote work opportunity from anywhere within the contiguous United States.
- Monthly home office subsidy.
- Annual internet and phone reimbursement.
- Annual health and wellness stipend.
- Comprehensive medical, dental, and vision coverage, with employee and dependent support.
- Employer-paid life insurance benefits.
- Generous paid time off, including vacation, sick leave, holidays, and floating holidays.
- Paid parental leave and family medical leave benefits.
- 401(k) plan with employer contribution.
- Annual professional development budget to support career growth and learning.
- Opportunity to lead high-visibility digital programs with national reach and impact.
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We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
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