Email Marketing Strategist

About the company:

Our client - YOCTO is an Email, SMS, Direct Mail, and Mobile Marketing agency that works with fast-growing Direct-to-Consumer (DTC) brands. Our client portfolio includes top brands like Kilo.health, BetterMe, Miracare, Healf, Heights, Evereden, Jimmy Joy, Myoovi, and many others across the USA, UK, and EU. With industry-leading results and case studies, we're seeking an experienced Email Strategist Lead to join our team.

Key Responsibilities:

• Being the primary point of contact for clients, addressing their needs and queries promptly.
• Generating detailed reports on performance, analyzing data to extract actionable insights, and enhancing strategy.
• Effectively presenting reports and communicating insights and strategies to clients.
• Conducting thorough audits of client accounts to identify opportunities for improvement and developing strategic roadmaps for success.
• Creating concise and clear briefs for marketing flows and campaign planning.
• Conducting user research, creating test idea briefs, setting up complex A/B tests, and prioritizing tests effectively to improve conversion rates.
• Ensuring a smooth onboarding process for new clients and kicking off with a clear execution plan. Crafting bespoke strategies to meet new clients' specific goals and needs.

Key Requirements:

• Minimum of 1-2+ years of experience using Klaviyo and a strong background in e-commerce email/SMS marketing. Having had experience in direct mail marketing or mobile marketing (WhatsApp, in-app, etc.) is a big advantage.
• Experience using platforms like Lifetimely, Yotpo, Recharge, Amped, Social Snowball, and other key Shopify apps.
• Exceptional communication skills, high empathy, and meticulous attention to detail.
• Proven analytical skills, with the ability to derive insights from data and apply them to improve performance.
• Familiarity with digital collaboration tools (Slack, ClickUp, GSuite) and eagerness to adopt new technologies.
• Preferably a degree in Marketing, Communications, or a related field, showcasing a commitment to continuous learning and excellence in the marketing domain.
• Previous experience working in a remote digital agency environment will be considered a huge advantage.

Other Considerations:

• This is a 100% remote contractor position; you will be responsible for your own taxes and social security.
• Weekday availability is required. The starting work hours range from 9AM-11AM and end at 5PM-7PM. We have a flexible day-off policy (if you need it, take it).
• We value results over efforts, relentlessness, and radical transparency with each other.

**ALL APPLICANTS ARE REQUIRED TO SUBMIT A BRIEF VIDEO INTRODUCTION.**

Purpose: This video will be sent to the client for a more efficient screening process.

Apply Now https://flowium.typeform.com/to/oy7Y29My

Only candidates who complete the entire form will be considered.

• We can’t wait to hear from you!