S

Organic Social Media Manager

soft2bet • Cyprus
Relocation
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Lead the end-to-end organic social strategy for a global portfolio of iGaming brands across multiple platforms. Develop multi-brand content calendars, engage international player communities, and analyze performance metrics to drive growth. Requires 2+ years of professional social media experience and mandatory domain expertise in the iGaming industry.

Key Highlights
Manage organic presence across Facebook, Instagram, TikTok, YouTube, and X for multiple brands
Mandatory experience within the iGaming domain
Full relocation support to Limassol, Cyprus
Key Responsibilities
Develop and execute multi-brand content strategies across Facebook, Instagram, TikTok, YouTube, and X.
Manage multiple posting calendars to ensure consistent and platform-optimized content delivery.
Engage global player communities through active moderation and daily channel monitoring.
Identify and escalate customer-service-related issues to internal teams.
Track community sentiment and leverage viral cultural moments to boost organic visibility.
Conduct competitive benchmarking across the global iGaming landscape.
Analyze organic metrics including reach, engagement, and community growth to deliver performance reports.
Run A/B tests on creative formats, captions, and publishing schedules.
Collaborate with design, brand, and paid social teams for a cohesive 360-degree marketing approach.
Technical Skills Required
Social Media Management iGaming Domain Expertise Data Analysis
Benefits & Perks
24 vacation days
Private Health Insurance
Performance-driven bonuses
Full relocation support
Nice to Have
Proficiency in additional languages

Job Description

Soft2Bet is a platform provider delivering casino and sports betting brands. With a performance-first approach, the company combines strong product execution, localization, and trusted local partnerships to drive sustainable growth across competitive regions, supported by a rigorous compliance culture and a focus on customer experience.

📍 Location: Limassol, Cyprus (100% On-site)

⏰ Work Mode: Full-time (Remote/Hybrid not available)

🛠️ The Role

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