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Digital Marketing Manager (Paid Search & CRM/Lifecycle Marketing) - B2B SaaS Growth

Propel • United Kingdom
Remote
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Lead digital acquisition and CRM/lifecycle marketing for a PE-backed European SaaS company scaling from €40m to €80m revenue. Own Google Ads campaigns across UK, Spain, and France while shaping email/nurture strategies to drive lead quality and conversion. Requires hands-on paid search expertise and strategic CRM marketing experience.

Key Highlights
Fully remote role with flexibility to work from anywhere in the UK
Own and optimize Google Ads campaigns across three European markets (UK, Spain, France)
Develop CRM, email, and lifecycle marketing strategies to improve lead nurturing and conversion
Key Responsibilities
Manage and optimize Google Ads campaigns across the UK, Spain, and France to drive high-quality leads and improve acquisition efficiency
Develop and implement CRM, email, and lifecycle marketing strategies to nurture prospects and improve conversion rates
Collaborate with regional Growth Managers and local marketing teams to align paid search campaigns with commercial objectives
Analyze performance data to identify growth opportunities and optimize digital marketing strategies
Work with SEO and Website specialists to strengthen overall digital performance and customer journeys
Technical Skills Required
Google Ads/PPC CRM Marketing Email Marketing
Benefits & Perks
Fully remote work with flexibility to work from anywhere in the UK
Annual salary of £70,000
Opportunity to work with an international marketing team across three European markets
Nice to Have
Experience in B2B SaaS or technology industries
Exposure to media or performance agency environments
Experience with SEO and website optimization

Job Description

Digital Marketing Manager | High-Growth B2B SaaS

£70,000 | Fully Remote (UK)

Join a PE-backed European SaaS business on its journey from €40m to €80m in revenue, and help shape the next phase of its digital growth.

I'm partnering with a fast-growing European B2B SaaS business that's helping large organisations modernise the way they operate. The business is backed by private equity and investing in the marketing capabilities needed to support its next stage of growth.

As part of that investment, they're hiring a Digital Marketing Manager to play a key role in driving digital acquisition and developing CRM and lifecycle marketing across Europe.

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