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User Acquisition Manager (Performance Marketing)

air apps • Ireland
Relocation
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Lead multi-channel user acquisition strategies including paid ads, affiliates, and influencer campaigns to drive user growth. Optimize marketing spend and minimize cost per acquisition using data-driven insights and performance marketing best practices. Requires 4+ years of experience in user acquisition or performance marketing and proficiency with major ad platforms and analytics tools.

Key Highlights
Fully onsite position based in Lisbon, Portugal
Open to support with relocation efforts
4+ years of proven experience in user acquisition or performance marketing
Key Responsibilities
Develop and execute multi-channel user acquisition strategies, including paid search, paid social, display ads, influencer marketing, and referral programs.
Set up, monitor, and optimize advertising campaigns for maximum ROI, managing budgets, bids, and targeting parameters.
Track key performance metrics (CPI, CPA, LTV) using analytics and attribution tools, and provide actionable insights to stakeholders.
Continuously test new channels, creatives, and messaging to identify areas of improvement and drive incremental growth.
Work with Product, Analytics, and Creative teams to align acquisition strategies with product launches, feature enhancements, and seasonal promotions.
Technical Skills Required
Performance Marketing User Acquisition A/B Testing
Benefits & Perks
Apple hardware ecosystem for work
Annual Bonus
Top-tier Health and Life Insurance
Transportation Budget
Coverflex benefits package
Childcare support
Pension Fund
Urban Sports Club membership
Meals 100% free at the hub

Job Description

About Air Apps

At Air Apps, we believe in thinking bigger—and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.

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