A

Marketing Copywriter

aeyde • Germany
Relocation
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Aeyde is seeking a Marketing Copywriter to craft compelling commercial copy across all customer touchpoints. This role involves developing product descriptions, social media content, CRM communications, and marketing materials. The ideal candidate possesses strong attention to detail, a keen understanding of brand voice, and experience in fashion/luxury copywriting.

Key Highlights
Develop and maintain commercial copy across diverse customer touchpoints.
Ensure consistent brand voice and alignment with seasonal narratives and commercial objectives.
Collaborate cross-functionally with Marketing, PR, Merchandising, Creative, and E-commerce teams.
Key Responsibilities
Write and maintain commercial copy across Aeyde’s customer touchpoints.
Write product descriptions, social media copy, CRM communications, wholesale materials, and other marketing content.
Ensure a consistent expression of Aeyde’s voice across channels.
Develop clear, considered copy for seasonal collections, campaigns, and brand stories.
Develop campaign copy across digital and offline touchpoints, ensuring alignment with seasonal narratives and commercial objectives.
Write and optimize copy for newsletters, Instagram, TikTok, Pinterest, and LinkedIn.
Create copy for sales and presentation materials to support the Wholesale team.
Support copy development for printed materials, including magazines, inserts, packaging, and other brand collateral.
Write, edit, and optimize product descriptions and e-commerce content.
Manage multiple content projects simultaneously, balancing seasonal campaigns with day-to-day business needs.
Work from briefs provided by various stakeholders and turn them into clear, compelling, and effective copy.
Technical Skills Required
Copywriting Marketing Social Media
Benefits & Perks
Gift voucher
Subsidized Urban Sports Club membership, Berlin Public Transport pass or German lessons
30 days of holidays
Flexible hybrid working model
Regular team events
Relocation assistance
Nice to Have
Experience within fashion, luxury, lifestyle, or consumer brands.

Job Description

Reporting to the Editorial Content Lead, the Marketing Copywriter is responsible for writing and maintaining commercial copy across Aeyde’s customer touchpoints. Based in Berlin, they will write product descriptions, social media copy, CRM communications, wholesale materials, and other marketing content, ensuring a consistent expression of Aeyde’s voice across channels. Working closely with Marketing, PR & Communications, Merchandising, Creative, and E-commerce, the Marketing Copywriter will develop clear, considered copy for seasonal collections, campaigns, and brand stories. The ideal candidate has strong attention to detail, a sharp understanding of brand voice, and the ability to work across multiple channels and projects at once.
Want the full job description? Read the complete details on LinkedIn, the original posting.
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