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Manager, Nail Social Marketing

kiss beauty group • United State
Visa Sponsorship Relocation
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AI Summary

Develop and execute comprehensive social media strategies to drive brand awareness and engagement for the Impress nail brand. Lead organic social marketing, community management, influencer partnerships, and content creation across multiple platforms. Requires 4-8 years of relevant experience in social media marketing and a Bachelor's degree in Business Communications.

Key Highlights
Lead social media strategy, content creation, and community management for the Impress nail brand.
Manage influencer relationships, UGC initiatives, and retail partnerships with major retailers like Ulta and Target.
Analyze social performance metrics and provide competitive intelligence to optimize brand presence.

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Key Responsibilities
Develop and execute platform-specific social media strategies aligned with business and brand objectives.
Oversee daily community management across all social channels and respond to consumer interactions.
Develop, write, and publish engaging social-first content across multiple formats including video and static posts.
Identify and cultivate relationships with influencers, creators, and brand advocates.
Lead social support for major launches, promotions, and retailer-specific programs.
Track, analyze, and report on key social KPIs and utilize analytics tools for optimization.
Conduct competitive analyses and monitor industry trends to strengthen brand positioning.
Monitor brand sentiment and partner with PR and Customer Service to address reputational risks.

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Technical Skills Required
Social Media Strategy Community Management Influencer Marketing

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Benefits & Perks
Premium Medical Insurance Coverage
401(k) Savings Plan
Paid Time Off (PTO)
Paid Holidays
Annual Bonus Plan
Onsite Employee Fitness Center
Summer Fridays
Complimentary Gourmet Meals
Relocation Support
Visa Sponsorships
Commuter Support
Vehicle Perks
Employee Referral Bonus Program
License/Certification Reimbursements
Corporate Employee Discounts

Job Description

The Manager, Nail Social Marketing is responsible for developing and executing comprehensive social media strategies that drive brand awareness, engagement, community growth, and business performance across the Impress nail brand. This role leads organic social marketing, community management, influencer and UGC initiatives, content strategy, analytics, competitive intelligence, and social-first campaign execution while partnering cross-functionally with Marketing, PR, Creative, Digital Commerce, and external agencies.
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Job Overview
Posted Date Oct 07, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Marketing
Company kiss beauty group
Mentioned Skills
google analytics campaign management crisis management outreach

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