Lead data-driven retail marketing strategy by partnering with clients and cross-functional teams to develop actionable insights, optimize campaigns, and advance measurement programs. Design and execute advanced analytics, including A/B tests, clean room modeling, and media efficiency analyses, while mentoring analysts and shaping Kepler’s tech stack. Requires deep expertise in retail media platforms, statistical modeling, and client-facing communication.
Key Highlights
Hybrid agency/in-house role with full ownership of retail-focused data strategy and measurement roadmaps for multiple clients
Hands-on experience with retail media networks (Amazon Advertising, Walmart Connect, Target Roundel) and major digital platforms (Google, Meta, LinkedIn)
Opportunity to mentor analysts, influence Kepler’s internal tools, and grow as a subject-matter expert in retail data and adtech
Key Responsibilities
Develop and execute data-driven measurement roadmaps for retail clients, integrating paid media and CRM data
Design and run advanced tests (A/B, Brand Lift, Geo Experimentation) to quantify marketing impact across platforms
Build and manage custom analytics (LTV, Propensity, Creative Fatigue) in clean room environments for media optimization
Translate complex analytics into client-ready narratives and strategic recommendations for retail marketers
Own end-to-end data tech stack for assigned clients, ensuring seamless integration with Kepler’s tools and visualization platforms
Mentor junior analysts, share learnings across the DS&A team, and provide feedback on internal tools (e.g., Kip)
Collaborate cross-functionally to advance retail-specific measurement solutions and AI-driven insights
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Technical Skills Required
Retail Media Analytics (Amazon Advertising, Walmart Connect, Target Roundel)
Data Clean Rooms (Amazon Marketing Cloud, LiveRamp)
Advanced Statistical Modeling (A/B Testing, Incrementality, Marketing Mix Modeling)
Benefits & Perks
Healthcare, Dental, Vision
Unlimited Paid Time Off (PTO)
401k with $75/month contribution
Wellness Stipend ($100/month)
Mobile Phone Stipend ($50/month)
Internet Stipend ($500/year)
Annual Learning Stipend ($2,000)
Annual Tuition Stipend
Parental Leave (16 weeks primary caregiver, 6 weeks secondary)
Work From Anywhere (4 weeks/year)
New Hire Home Office Equipment Stipend ($200)
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Nice to Have
Experience managing 2+ direct reports
Deep familiarity with retail tech stacks (e.g., CRM integrations, product-level targeting)
Proven track record of scaling measurement programs across multiple retail clients
Job Description
Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Places to Work in 2022, and Digiday named Kepler the Most Innovative Media Agency in 2025, validating our investment in our team and our clients.
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