T

Performance Marketing Manager, Paid Social & Paid Search

talenthop • United State
Remote
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Drive customer acquisition through core digital channels by managing and optimizing paid social and paid search campaigns. Analyze performance data to generate insights and support expansion into new channels. Requires 5-8 years of experience managing seven-figure monthly budgets with a focus on CPA and ROAS.

Key Highlights
Manage and optimize paid social and paid search campaigns.
Analyze performance data to drive acquisition goals (CPA, ROAS).
Manage seven-figure monthly budgets.
Key Responsibilities
Manage and optimize day-to-day paid social and paid search campaigns including bid, budget, audience, and creative adjustments.
Refresh ad copy, creative assets, and campaign extensions in collaboration with internal teams.
Implement structured testing frameworks to identify and scale successful campaign elements.
Analyze performance data to generate insights aligned with acquisition goals such as CPA and ROAS.
Support expansion into new channels and campaign types.
Coordinate with internal teams on tracking and measurement to ensure accurate campaign optimization signals.
Deliver regular reports and recommendations for campaign performance reviews.
Use paid media technologies to manage campaigns at scale.
Technical Skills Required
Paid Social Paid Search Meta Ads TikTok Ads Google Ads Microsoft Ads
Benefits & Perks
Medical, dental, and vision insurance
401(k) retirement savings plan
Flexible vacation policy
Preventative healthcare provision including free whole-body scans
Nice to Have
Familiarity with platforms like Pinterest and Reddit.
Familiarity with tools such as Google Analytics.
Experience in high-AOV consumer, healthcare, or wellness sectors.

Job Description

This is a Fully Remote Job

About Our Client:

The organization operates in the proactive healthcare industry, aiming to shift the focus from reactive illness treatment to preventive health management. It addresses the challenge of late diagnosis by providing a fast, safe, and non-invasive whole body MRI scan, supported by an integrated system of hardware, software, and AI. With clinics across North America, the program facilitates early detection of health issues to improve patient outcomes.

About the Opportunity:

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