S

TikTok Shop Growth & Affiliate Manager

Remote
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Lead the end-to-end TikTok growth strategy for a fast-growing D2C supplement brand. Manage the full affiliate lifecycle, creator partnerships, and the content pipeline to drive GMV. Requires 3-5+ years of D2C TikTok experience and a performance-driven approach to creator acquisition.

Key Highlights
Own the entire TikTok Shop growth strategy and P&L
Scale a high-volume creator acquisition engine (50+ creators/month)
Focus on measurable GMV and conversion metrics over vanity metrics
Key Responsibilities
Develop and execute the overall TikTok Shop growth strategy, including P&L management and testing roadmaps.
Build and scale the TikTok Shop Affiliate Program, covering sourcing, vetting, onboarding, and relationship management.
Develop a scalable creator and UGC acquisition engine to consistently generate sales-driving content.
Manage the organic TikTok strategy, including trends, community engagement, and posting cadence.
Create FTC-compliant creator briefings.
Report on performance metrics including GMV, attributed orders, CAC, and creator ROI.
Manage affiliate platform operations using tools like Social Snowball, GRIN, or Aspire.
Technical Skills Required
TikTok Shop Affiliate Management Creator Sourcing Performance Marketing
Benefits & Perks
Fully remote
Nice to Have
Spark Ads / whitelisted content workflow experience
Existing creator network in supplement, wellness, or beauty
FTC compliance basics

Job Description

FOLQS is a fast-growing D2C supplement brand in the United States (colostrum + beef organs). TikTok is our next major growth channel - we're hiring one person to own the entire account end-to-end: TikTok Shop affiliates, creator partnerships, influencer outreach, and the content pipeline that feeds it all.
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