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Senior SEO & PPC Marketing Manager (Multi-Channel Growth Strategy)

blacksmith agency • United State
Remote
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AI Summary

Lead end-to-end digital marketing strategy for PPC and SEO clients across multifamily, B2B, and technical sectors. Oversee paid search, paid social, organic search, and conversion optimization while driving measurable growth through client-facing leadership and execution oversight. Requires 4-7 years of multi-channel expertise, strategic thinking, and team management in a remote-first agency environment.

Key Highlights
Hybrid strategic and operational role blending client-facing leadership with technical execution
Owns full PPC/SEO lifecycle from strategy to performance reporting across Google Ads, Meta, Microsoft, and organic search
Responsible for client growth roadmaps, KPI tracking, and cross-functional team coordination
Key Responsibilities
Develop and execute PPC/SEO strategies for diverse client portfolios across multifamily, B2B, and technical industries
Lead sales calls to validate scope, pitch technical recommendations, and influence deal closures
Build and maintain 90-day, 6-month, and annual growth roadmaps for all clients
Oversee performance across Google Ads, Meta, Microsoft Ads, and organic search channels
Conduct audits of PPC campaigns, keyword strategies, bidding structures, landing pages, and conversion rate optimization opportunities
Manage technical SEO, on-page SEO, link building, programmatic SEO, and AI-driven content initiatives
Track KPIs, conversion attribution, and analytics accuracy with weekly QA oversight
Present monthly/quarterly performance summaries to clients and coordinate with marketing project managers
Collaborate with internal/external specialists to ensure campaign execution and deliverable quality

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Technical Skills Required
Google Ads Search Engine Optimization (SEO) Google Analytics 4 (GA4)
Benefits & Perks
Remote work (USA, Canada, or South Africa)
Full-time employment

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Nice to Have
Agency experience managing multiple clients simultaneously
Experience joining sales calls to influence close rates
Familiarity with multifamily/real estate or high-intent lead generation
Technical SEO audits, programmatic SEO, and conversion rate optimization (CRO) experience
AI-driven SEO tools and content strategies

Job Description

  • Marketing
  • Full time
  • Remote (USA, Canada or South Africa)

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO (Search Engine Optimization) Manager at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.
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Job Overview
Posted Date Oct 02, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Marketing
Company blacksmith agency
Mentioned Skills
ai keyword research link building google ads seo

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