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Go-to-Market / Growth Manager (B2C Customer Acquisition)

Jobgether • Canada
Remote
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Seeking a GTM/Growth Manager to own B2C customer acquisition for an AI audio platform. Responsibilities include developing growth strategies, managing digital campaigns, and optimizing conversion funnels. Requires 5+ years in growth marketing, B2C acquisition, and GTM strategy, with a strong understanding of modern audio technologies. This is a fully remote, high-impact role offering competitive compensation and equity.

Key Highlights
Full ownership of go-to-market strategy and B2C customer acquisition.
Drive user growth for an innovative generative audio AI platform.
Champion ethical AI technology and onboard creator communities worldwide.
Key Responsibilities
Develop, execute, and iterate comprehensive go-to-market strategies and growth marketing initiatives to accelerate B2C user acquisition and platform adoption.
Design and manage targeted digital marketing and social media campaigns to champion brand vision, technology value, and creator onboarding.
Test, measure, and scale diverse growth tactics, analyzing conversion funnels, user retention metrics, and customer acquisition costs.
Evaluate pricing strategies, conversion methods, and user journeys to maximize user engagement, subscriptions, and revenue growth.
Partner directly with company founders and marketing teams to align growth strategies with product roadmaps and broader operational goals.
Engage with creator ecosystems, promoting an ethical audio platform built on licensed data that fairly credits and compensates musicians.
Technical Skills Required
Growth Marketing B2C Customer Acquisition Go-to-Market Strategy
Benefits & Perks
Competitive Compensation
Meaningful Equity Participation
100% Remote Flexibility
Nice to Have
Understanding of music rights, publishing, and licensing
B2B marketing experience
Personal background as a musician, producer, DJ, or content creator

Job Description

In this key leadership role, you will take full ownership of go-to-market strategy and B2C customer acquisition for an innovative, well-funded generative audio AI platform built on fully licensed data. Working remotely from India alongside an international team of researchers, technologists, and music enthusiasts, you will drive user growth, champion ethical AI technology, and onboard creator communities worldwide. Partnering closely with the founders and marketing team, you will design experimental growth frameworks, optimize conversion funnels, and scale digital campaigns that connect creators with fair, licensed music tools. This is a high-impact opportunity for a growth marketing strategist passionate about ethical technology and creative empowerment. By taking charge of user acquisition and brand advocacy, you will enable the founding team to focus on scaling core operational horizons. Joining an ethical pioneer in audio technology, your strategic vision will help shape the future of AI-assisted music generation.
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