C

Senior CRO Copywriter

capslock • France
Remote
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AI Summary

CapsLock is seeking a Senior CRO Copywriter to create persuasive, conversion-driven copy for cold-traffic campaigns across landing pages, ads, video scripts, and funnel assets. The role involves researching audiences and competitors, developing messaging angles, and continuously testing and refining copy based on A/B testing and performance data. Candidates need 5+ years of direct response or performance copywriting experience, native-level English, and comfort using AI tools in the copywriting workflow.

Key Highlights
5+ years of experience in Direct Response, Performance, or Advertising Copywriting required
Fully remote position with generous benefits including paid vacations, unlimited sick days, and home office coverage
Focus on conversion-focused copy for cold audiences and customer acquisition campaigns
Collaborative role working with marketers, designers, video editors, and media buyers

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Key Responsibilities
Create conversion-focused copy for cold-traffic campaigns across landing pages, paid ads, video scripts, advertorials, forms, CTAs, and other funnel assets
Research products, customers, competitors, markets, and advertising trends to identify new messaging opportunities
Develop compelling headlines, hooks, offers, value propositions, benefits, and creative angles, translating technical product features into customer-focused messaging
Ensure advertising claims are accurate, supportable, and compliant with client and platform requirements
Create meaningful copy variations for structured A/B testing, analyze performance, and continuously iterate based on results
Identify successful copy concepts and adapt them across similar clients, products, and industries
Contribute winning concepts, failed tests, research, and learnings to the company's copywriting knowledge base
Collaborate in brainstorming sessions with Marketers, Designers, Video Editors, Media Buyers, and other team members
Use AI tools in the copywriting workflow to improve research, ideation, analysis, and production efficiency
Technical Skills Required
Direct Response Copywriting A/B Testing Conversion Rate Optimization

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Benefits & Perks
Fully remote work environment
Paid vacations
Unlimited sick days
Ongoing learning opportunities including Free Books program, workshops, and conferences
Home office equipment and furniture expenses covered
Medical insurance coverage
Flexible fitness program allowance

Job Description

CapsLock is a global IT marketing company that pioneers unique, scalable customer acquisition solutions for B2C clients. We solve complex sales challenges across a wide range of industries, primarily for large North American partners. By integrating our expertise in Digital Marketing, IT, Design, AI-driven analytics, proprietary MarTech, and sales consulting, we deliver powerful, data-informed customer acquisition solutions.At CapsLock, people, technology, and forward-thinking innovation lie at the heart of everything we do. Our diverse, global team, fluent in over 10 languages, thrives on open collaboration and the exchange of new ideas, pushing boundaries to ensure our clients' success.
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Job Overview
Posted Date Oct 02, 2026
Employment Type Full-time
Experience Level Mid-Senior level
Location France
Category Marketing
Company capslock
Mentioned Skills
ai ai tools

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