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Senior SEO & PPC Marketing Manager (Multi-Channel Growth Strategy)

blacksmith agency • United State
Remote
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AI Summary

Lead end-to-end digital marketing strategy for PPC and SEO clients across multifamily, B2B, and technical sectors. Oversee paid search, paid social, organic search, and conversion optimization while driving measurable growth through client-facing leadership, team coordination, and performance analytics. Requires 4-7 years of multi-channel expertise with Google Ads, GA4, and strategic execution oversight.

Key Highlights
Hybrid strategic and operational role blending client-facing leadership with technical execution
Owns full PPC/SEO lifecycle from strategy to performance reporting for multiple industries
Requires 4-7 years of experience managing paid and organic channels simultaneously
Key Responsibilities
Develop and execute 90-day, 6-month, and annual growth roadmaps for all PPC and SEO clients
Lead strategy and client-facing discussions for paid search (Google Ads, Meta, Microsoft), organic search, and conversion optimization
Audit and optimize PPC campaigns, keyword strategies, bidding structures, and landing pages for performance
Oversee technical SEO, on-page SEO, link building, and AI-driven content initiatives
Track and ensure accuracy of KPIs, conversion attribution, and analytics across all channels
Coordinate with marketing project managers to align priorities and deliverables
Present monthly and quarterly performance summaries to clients with actionable insights

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Technical Skills Required
Google Ads Google Analytics 4 (GA4) Search Engine Optimization (SEO)
Benefits & Perks
Remote work (USA, Canada, or South Africa)

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Nice to Have
Agency experience managing multiple clients simultaneously
Experience joining sales calls to influence deal closure
Familiarity with multifamily, real estate, or high-intent lead generation
Technical SEO audits, programmatic SEO, and conversion rate optimization (CRO) experience
AI-driven SEO and content strategy implementation

Job Description

  • Marketing
  • Full time
  • Remote (USA, Canada or South Africa)

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO (Search Engine Optimization) Manager at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.
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Job Overview
Posted Date Sep 28, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Marketing
Company blacksmith agency
Mentioned Skills
ai keyword research link building google ads seo

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