Lead, organize, and scale paid media operations for 500+ B2B SMB clients. Build scalable systems, SOPs, and workflows to eliminate bottlenecks and improve campaign performance. Requires 6+ years of paid media ops experience, 4+ years remote team leadership, and deep Meta/Google Ads expertise.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
Director of Marketing Operations (100% Remote, No Client-Facing). Reporting directly to Executive Leadership.
We are hiring a Director of Marketing Operations to lead, organize, and scale our paid media operations department. We manage Meta Ads and Google Ads for ~500 B2B SMB clients in the US home services market. Our next phase of growth is operational scaling to support 3,000+ accounts. This is an execution-focused, internal marketing operations leadership role built for a systems builder.
Core Marketing Operations Tech Stack & Ecosystem:
- Paid Media Operations: Meta Ads Manager, Google Ads Premier, Google Analytics
- Operational Scaling Systems: Advanced SOP Frameworks, Workflow Automation Tools, Project Management Software (Asana/ClickUp)
Key Responsibilities in Marketing Operations:
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- Process Design & Operational Scaling: Build scalable marketing operations systems, SOPs, workflows, and operational playbooks to eliminate bottlenecks.
- Marketing Operations & Team Leadership: Coordinate day-to-day execution across specialists and campaign managers; improve accountability and operational follow-through.
- Campaign Operations Oversight: Maintain high visibility into overall paid media campaign health, ensuring winning performance initiatives are scaled properly across 500+ client accounts.
Minimum Requirements:
- 6+ years experience in marketing operations, performance marketing, or paid media operations.
- 4+ years experience managing, coordinating, or leading remote marketing/performance teams.
- Deep operational understanding of Meta Ads and Google Ads environments at high volume.
- Proven track record building SOPs, workflow automations, and operational system frameworks.
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Why Join Our Paid Media Operations Team:
- 100% Remote flexibility.
- Strictly internal operational leadership; absolutely no client-facing communication required.
- Competitive base compensation + performance incentives.
- Bring Your Own Device (BYOD) setup.
About Us:
411 Locals is a leading business services agency, established in 2007, that helps small businesses across the US attract new clients through digital marketing solutions. The company offers remote work options, promotes inclusivity, opportunity, and flexibility, creating an environment where team members are supported in achieving success.
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