SEO Specialist (Mid/Sr/Manager)

ABOUT CODEWAY

Codeway was founded in 2020 with a vision of turning strong ideas into sector-leading mobile products

.
Today, Codeway is a thriving tech company with multiple sector-leading apps, and is home to 190+ bright & curious minds in Istanbul, Turke

y.
We create mobile applications that millions of users love. We curate bold ideas and transform them into fast-growing products - from concept, through development, up to global market expansion. Our products have reached over 150 million users across 160 countries in six continents- and we’re just getting start

ed.
If you’re passionate about mobile apps and want to be part of a long-term project, join us and let's build the future toget

her.
WHAT YOU’LL BE

DOING
· Conducts keyword research and analysis to understand customer search behaviors and align content creation with these insights, maximizing visibility and engag

ement.· Ensures the websites are technically optimized to achieve the best possible search engine rankings, including site structure, mobile optimization, and load s

peeds.· Collaborates with content team to ensure that all content is SEO-friendly, from blog posts to product descriptions, making use of AI tools to streamline and enhance content produ

ction,· Provides ongoing analysis of SEO, identifying opportunities to drive incremental g

rowth,· Analyzes backlinks, competitor analysis and long tail keyword res

earch,· Recommends changes to website architecture, content, linking and other factors to improve SEO positions for target key

words,· Works with designers and developers to implement ch

anges,· Regularly tracks, monitors and analyzes website analytics and SEO campaigns’ performance, adapting strategies in real-time to optimize results, reporting via GA4, Lookers

tudio.· Works with Performance Marketing team to achieve or exceed daily, weekly, monthly traffic and revenue ta

rgets.
WHAT YOU’L

L BRING
· 2+ years of proven experience in SEO and digital marketing, with a strong portfolio demonstrating successful SEO strategies and content c

reation,· Experience with technical SEO onpage & offpage analysis and re

porting,· Ability to identify and manage technical issues such as crawl errors, sitemaps and empty or duplicate pages that can affect

ranking,· Experience in content management and keyword optim

ization,· Deep understanding of ranking factors for Google’s al

gorithm,· Experience with tools such as Search Console, Semrush, Ahrefs,ScreamingFrog, Deepcrawl, Sist

rix etc.· Basic knowledge in GA4 is a must, advanced is p

referred· Proficiency in using AI tools for content generation and SEO opti

mization· Strong communication and organizational skills to cross-work with content and product teams for different web p

roducts,· Dynamic, hard-working and highly or

ganized,· Time management, problem solving and analytical

skills,· Being a self-starter and internally motivated to work efficiently without close supe

rvision,· Basic knowledge or interest in HTML/CSS/Javascript is pr

eferred,· Excellent written and verbal communication skills in

English.
What In It

For You?
· Great Place to Work - As our top team member, you'll be a part of a fast-growing startup and have the privilege to enjoy our accredited “BEST WORKPLACES” environment, ranked first among all w

orkplaces.· A Competitive Compensation Package. Long story short, we take ca

re of you.· Quarterly Compensation Adjustment Program. Codeway operates globally. So, it is our responsibility to make sure that your global purchasing power stays the same, or onl

y goes up.· A meal compensation that is actually enough for a decent & nutritious lunch, we’re not following the industry

standard.· Full Health Benefits. To keep you away from all the trouble, we provide unlimited private health insurance and cover the HP

V vaccine.· Cool tech stack. A brand new Macbook, iPhone 13, magic mouse, magic keyboard; an adjustable desk with a 4K screen and any other gadget you may need in

your job.· Sport activities support. We care about your physical wellbeing and support your gym m

embership.· Learning never ends! Training budget to help you grow in your role, gain new skills, and learn n

ew things!· Udemy Free Pass. An unlimited Udemy sub

scription.· Flexible schedule & unlimited vacations. This isn’t a “clock in, clock out” company. We care about your productivity, not tracking every minute you’re on site. It’s up to you to always be responsible with your work, no matter where you are or what schedule you’r

e keeping.· English course support. Be more global and perform best at

your work.· Feel better. We are pleased to offer free psychological counseling services through our corporate partnership with

Meditopia.· A Top-Notch Office. Located at the heart of Istanbul, right next to Levent Metro Station at Ferko

Signature.· Unlimited coffee & soft drinks at Codebucks. Yes, you’ve heard it right: We love coffee so much that we’ve built our own coffee shop inside o

ur office.· Free breakfast. At Codebucks - every morning a

t 9:30 AM.· No Dress Code. Dress as

you like.· Happy hours every Friday: Every. Single. Friday. When it’s 5 PM: Screens off, party on! (Check out Codeway on

Instagram)· Dream Team. Average Codeway member is young, talented, and passionate - which makes our working environment extremely dynamic. Need proof? Take a look at our

Instagram.· Gaming area. Whenever you need to take a break from hard work and relax with your favorite games, our PS5 corner will be waitin

g for you.· Software support. Subscription to any software you might need to perform at

your best.· Relocation support to Istanbul. We understand how difficult moving can be, especially if you are changing cities. If you’re the talent we’re looking for, we support you in your relocation to

Istanbul.

The Recrui

ting Process
We are committed to keeping our recruitment process short and transparent. Here’s how i

t looks like:
1. Application: Send us your CV or LinkedIn profile. You can also just write a few words a

bout yourself.2. Case Study: We might send you a

task to solve.3. Talent & Culture Interview: Let’s talk about your experience & expectations and see what we can ach

ieve together.4. Technical Interview: You will meet with future team lead to go over the case and your technical capabilit

ies in detail.5. Welcome Aboard! You are now a par