Marketing Supervisor: Retail Customer Experience & Grand Openings

Marketing Supervisor: Retail Customer Experience & Grand Openings (Contract)

Location: Framingham, MA (Hybrid – Onsite Tues/Wed)

Duration: 6-Month Contract (Potential to extend)

Pay Rate: $45 – $50 per hour

Role Summary

Are you a strategic marketer with a passion for retail and customer experience? We are seeking a Marketing Supervisor to lead channel marketing strategies that drive both short- and long-term brand growth. Reporting to the Manager of Marketing, you will oversee programs designed to enhance the in-store experience and build massive awareness for new store markets. From launching seasonal signage to executing complex Grand Opening media plans, you will play a pivotal role in how our customers interact with the brand physically and digitally.

Key Responsibilities

• Retail Strategy & Execution: Implement annual plans for retail environments, including seasonal sign packages, cause partnerships, and the permanent sign library.
• New Store Openings: Oversee a Marketing Specialist to execute Grand Opening and relocation strategies across owned, earned, and paid channels.
• Creative Leadership: Write compelling creative briefs and provide actionable feedback to ensure all consumer and associate-facing assets align with brand identity.
• Cross-Functional Collaboration: Partner with Store Operations, Loyalty, and Digital teams to ensure marketing efforts support overall business objectives.
• Project & Budget Management: Manage the gift card strategy, support store design initiatives, and maintain the retail marketing budget.
• Reporting: Oversee internal reporting for monthly retail plans and Grand Opening media recaps.

Candidate Requirements

• Education: Bachelor’s degree in Advertising, Marketing, Communications, or equivalent experience.
• Experience: 3–5 years of marketing experience within an advertising agency, CPG, or retail business.
• Leadership: Ability to supervise and support the workflow of a direct report.
• Technical Skills: Skilled user of Microsoft Office (Word, PowerPoint, Excel, Outlook).
• Communication: Excellent written and verbal skills with the ability to navigate ambiguity and build relationships at all levels.
• Mindset: Proactive, collaborative, and an innovative risk-taker who is driven by results.

Schedule & Environment

This is a Hybrid role based at our Home Office in Framingham, MA (550 Cochituate Road). Candidates must be able to work onsite Tuesday and Wednesday each week. Standard hours are Monday–Friday, 8:00 AM – 5:00 PM.