Social Media and Content Specialist in UNITED KINGDOM

Social Media and Content Specialist

Location – Dubai – Must be willing to relocate from UK to Dubai

Salary – 10,000 AED – 15,000 AED per month (Equivalent to £2100 - £3100 per month)

Permanent

Are you looking for an exciting change in your career and location? I have an exciting opportunity for someone who wants to relocate from the UK to Dubai as a Social Media and Content Specialist where you will be working on a portfolio of brands in lifestyle, Health and Fitness, Events, Motorsports, and Private Equity.

Your responsibilities in the role

• Responsible for planning, creating, and publishing engaging content across major platforms including Instagram, Facebook, TikTok, YouTube, LinkedIn, and Snapchat
• Create engaging written and short-form videos tailored for each platform, understanding the nuances of all formats
• Plan and organise content shoots effectively
• Submit clear briefs to the Graphic Design and Videography teams using Monday.com
• Identify and collaborate with influencers to amplify brand reach and engagement
• Liaise with the Digital Marketing team to execute effective paid social media campaigns and optimise ads for maximum ROI; utilising A/B testing methodologies
• Develop and execute content schedules with clear objectives and KPIs to align with overall business goals
• Utilise analytic tools such as Hootsuite, Meta Business Suite, and other native analytic tools to analyse data, report to management and make data-driven recommendations
• Monitor competitors, trends, and emerging channels to stay up-to-date with changes in the social media landscape

Skills and Experience

• A minimum of 3 years of social media marketing experience
• Bachelor’s degree in either Marketing, English, Communications or a related field
• A strong portfolio of engaging written, social media expertise, and visual storytelling skills
• Can evidence impact and growth on social media channels in previous roles
• Highly creative with strong organisational, analytical and problem-solving skills
• Experience in managing budgets for social media campaigns, ensuring cost-effectiveness
• Passionate for data-driven decision-making and have the ability to track and analyse performance across platforms
• Experience in developing and revising social media strategies
• Ability to develop the right voice for each social media platform
• Skilled in using creative tools like Figma, CapCut, and native video editing features across social media platforms
• Proven ability to build social media communities and measure the success of campaigns
• Exceptional writing, research, and communication skills
• Proficient in operating professional camera/video equipment
• Editing raw material (photos & videos captured) using current software

What the company provide

• Medical Insurance
• VISA (Relocation to Dubai is mandatory)

Further information is provided upon application