dna my dog company
Remote (Canada Preferred) · ~25 hours/week · Must Love Dogs
We’re looking for a self-driven, dog-loving digital marketing professional to take the leash on our online presence and performance channels — including social media, email marketing, Amazon listings, and Google AdWords. This is a high-impact role with the opportunity to truly shape the voice and reach of a well-loved brand.
About Us:
We are a dynamic, mission-driven company that provides canine DNA and allergy testing products. Our work helps dogs live healthier lives and find loving homes — and we need someone who’s just as passionate about pups as they are about digital performance.
🔑 Responsibilities:
Amazon Marketplace Management
• Own and optimize all Amazon Canada, UK and US listings (copy, keywords, SEO, pricing, policy)
• Monitor and respond to customer reviews and questions across Amazon, Reddit and email as needed
• Run promotions utilizing A/B testing, SEO etc
• Work with internal tools like Helium 10 or similar (help will be provided if needed)
Social Media & Email Marketing
• Manage content calendar and scheduling across all platforms (Instagram, Facebook, TikTok, YouTube, website)
• Work with rescue partners, influencers, retailers and internal management
• Monitor analytics and community engagement including A/B testing, SEO
• Manage and send regular eblasts via Mailchimp (campaigns, promotions, rescue updates)
• Write or coordinate regular blog content to support SEO and brand engagement
• Assist with public relations opportunities (product launches, media outreach, etc.)
Google AdWords & Performance Ads
• Manage and optimize Google Ads (including search, display, and remarketing)
• Allocate budgets and analyze ROI on ad spend
• Provide monthly performance insights and suggestions
General Digital Support
• Coordinate with design and content resources as needed
• Stay on top of trends in e-commerce, Amazon, and pet marketing
• Take initiative, meet deadlines, and bring new ideas forward
• Ability to strategically utilize AI models as a tool for analysis and development
✅ What You Bring:
· 3–5+ years of hands-on experience in digital marketing, e-commerce, or similar role
· Proficiency with Amazon Seller Central
· Experience running and optimizing Google AdWords campaigns
· Social media savvy, with analytics skills to match
· Familiarity with Mailchimp, Canva, and related tools (design not required)
· Self-starter attitude — you’re organized, proactive, and don’t need hand-holding
· Excellent written communication (clear, warm, and professional tone)
· Love for animals and understanding of the pet owner community
📌 Details:
· Location: Remote, but Canadian candidates preferred
· Schedule: Flexible (approx 25 hours/week)
· Compensation: we offer an extremely competitive rate, based on experience
· Reports to: Service Director
· Perks: Work-from-anywhere flexibility, room to grow with a mission-based and expanding brand, health spending account
If you’re passionate about dogs, marketing, and making a real difference in a small-but-mighty team — we want to hear from you!
✨ Ready to Apply?
Send us your resume, a short intro telling us why you’d be a great fit, writing samples, and links to any Amazon listings, social media accounts, or campaigns you’ve worked on. No phone calls, please.
