About Healthy Labs
Healthy Labs is a fast-growing digital publisher and performance marketing leader in the insurance and healthcare space. Through our portfolio of consumer-facing brands, we connect millions of Americans with trusted carriers and brokers across Medicare Advantage, Auto/Home, and Life Insurance. With a strong foundation in technology, compliance, and scale, we are building the future of consumer acquisition.
Role Overview
We’re looking for a Performance Marketing Specialist – Display/Video/Search to join our fast-growing marketing team. In this role, you’ll support the setup, management, and optimization of campaigns on YouTube, Display & Search channels.
This is an excellent opportunity for someone early in their performance marketing career who wants to learn hands-on campaign management, analytics, and creative testing in a high-growth environment.
Key Responsibilities
Campaign Setup & Execution
- Assist in launching and managing campaigns across Google Display Network, YouTube Ads, and DSP platforms.
- Build and QA ad creatives, targeting groups, and tracking links.
- Work with design/creative teams to implement new ads, videos, thumbnails, and copy.
Optimization & Analysis
- Monitor campaign performance daily (CTR, CPC, CPL, CPA).
- Pull data from Google Ads, Analytics, and reporting dashboards to identify trends.
- Make adjustments to bids, placements, and budgets under manager guidance.
- Help run creative and audience tests to improve campaign performance.
Collaboration & Compliance
- Coordinate with compliance and operations teams to ensure ads meet carrier, CMS, and platform requirements.
- Work cross-functionally with analytics, design, and media buyers.
- Support reporting deliverables for internal and external stakeholders.
Qualifications
- 1–2 years of experience in digital marketing (internship or entry-level role in paid media preferred).
- Familiarity with Google Ads, YouTube Ads, or Display advertising platforms a plus.
- Strong analytical skills and proficiency in Excel/Sheets.
- Interest in data-driven marketing, ad testing, and consumer acquisition.
- Excellent attention to detail and eagerness to learn.
- Experience in insurance, healthcare, or regulated industries is a bonus (not required).
What We Offer
- Competitive entry-level salary + performance bonus opportunities
- Health, dental, and vision insurance
- 401(k) with company match
- Fully Remote Role – flexible location with virtual team collaboration
- Hands-on training and mentorship in multi-million-dollar marketing campaigns
- Clear career path to Performance Marketing Manager within 12–24 months
