At Acquisition.com, we don’t just hire for open roles—we hire for
impact. If you’re exceptional at what you do and align with our core values: competitive greatness, sincere candor, and unimpeachable character, we want to know you.
Role
At Acquisition.com, we don’t just advertise, we build machines that scale brands.
We believe the best marketing lives at the intersection of story and strategy, where powerful creative meets performance data that actually moves the needle. Our mission? To set a new bar for what “great marketing” means in the modern world.
We’re looking for a Director of Marketing who can think strategically, move fast, and execute flawlessly, a builder who can bridge brand and direct response, and make both sing. You’ll support the execution of our marketing vision, driving full-funnel strategy across paid media, email, and programmatic channels that convert attention into revenue.
You’ll work alongside a team of A-players, guiding them to create campaigns that don’t just perform, but change the way people see what’s possible. You’ll also take the stage as a Subject Matter Expert in our workshops, sharing insights that shape how others in the industry think about marketing.
You will turn vision into numbers, data into story, and a brand into a movement, we’re excited to meet you!
Responsibilities
Paid Media Campaigns and Strategy
- Leverage top performing organic content in paid media strategies that meet KPI standards. Never sacrificing brand or reputation for cheap clicks
- Develop and execute new and existing paid media strategies across multiple platforms hitting weekly output KPI
- 25 new pieces of creative pushed weekly
- Use data analysis tools like Hyros and Hubspot to monitor and analyze campaign performance.
- Using that data, optimize KPIs such as ROAS, CPA, CPL, CPM, and CTR to ensure campaigns align with business objectives and achieve maximum efficiency
- Align with all stakeholders of the leadership team to ensure all Workshop marketing efforts are properly aligned and supported by the other functions - sales, brand, customer success, finance, events, and recruiting.
Acquisition.com Workshops
- Participate in our L1 Workshops as a Subject Matter Expert
Conversion Optimization and Lead Funnel Management
- Own the workshop lead funnel process and provide detailed reports for customer behavior and optimize conversions
- Troubleshoot and optimize our current funnels to improve quality lead throughput
- Lead Conversion Optimization efforts across all marketing channels, focusing on improving the workshop registration experience and increasing conversion rates
Data-Driven Decision Making and Reporting
- Work with the Sales team to analyze marketing and sales data to develop insights and implement initiatives based on data
- Develop and implement best practices for marketing operations, ensuring scalability and efficiency in all processes
- Develop and implement a clear reporting system to track budget utilization
Requirements
- 2-4 years of experience in Marketing, with a proven track record in a Director role.
- 8+ years in Marketing industry, with a proven track record of ability to execute to drive revenue
- Expertise in managing paid ads on Facebook, YouTube, TikTok, Google, and other platforms, preferably with marketing budgets ranging from $100k–$400k/month
- Proven results in developing and optimizing sales funnels for maximum conversions
- Proficient in data analysis and performance tracking tools
- Excellent understanding of media buying and budget management
- Leadership and team management abilities
- Strong communication and interpersonal skills
- Strategic thinker with a results-driven mindset
- Ability to work collaboratively with creative and technical teams
- Adaptability and willingness to stay updated with industry changes
Results
- Increase in Revenue & Profitability: The better our advertising campaigns perform, the more we can afford to spend on advertising, which leads to substantial growth in revenue and profitability for the company.
- High-Converting Funnels: Develop and optimize high-converting sales funnels with the Director of Sales and CRO Lead to achieve maximum conversion rates.
- Broad Visibility: All projects and initiatives are clearly and publicly tracked in Asana to allow for easy visibility for all senior leadership.
- Executive Presence: Produce a high NPS/customer satisfaction score across all roundtable and spotlight efforts you lead. Creating positive WOM and a memorable customer experience
- Hitting Deadlines & Budgets: All deliverables should be completed on time and within budget.
Schedule
- Must be flexible and able to work additional hours/weekends for workshop events/holidays if the situation warrants it
Location:
Compensation
- $180,000-$210,000 base salary + bonus
- The salary range may be inclusive of several levels that would be applicable to the position. Final salary will be based on a number of factors including, level, relevant prior experience, skills, and expertise. This range is only inclusive of base salary, not benefits (more details below).
Relocation Assistance:
- We know that great talent comes from all over, so we're here to help you make the move. For this role, we offer:
- Management/Director-level positions: $10,000–$15,000 in relocation support, plus up to 3 months of temporary housing (capped at $10,000).
Benefits
- Flexible Time off Policy and Company-wide Holidays (including winter break)
- Health Insurance options including Medical, Dental, Vision
- 401k offering for Traditional and Roth accounts with an employer match
- Monthly wellness allowance
- State of the art gym for employee use at HQ
Acquisition.com Core Values
Our core values are the heart and soul of this incredible company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.
Competitive Greatness
Be at your best when your best is needed. Enjoyment of a hard challenge. Those who have the drive to constantly improve, the superior intellect and long term commitment to see incremental improvements become compounding returns.
Sincere Candor
Have the self awareness to accurately perceive and communicate hard truths that improve others and self, the courage to do so, and the humility to accept them, even when it hurts. Nothing great can be built without feedback: internally or externally.
Unimpeachable Character
Be the type of person with whom people are always proud to associate, personally and professionally. We look for true alignment of thoughts, words, and actions towards a goal worth pursuing.
Compensation Range: $180K - $210K
