Social Media Specialist
Shake-out is a leading digital payment solutions provider in Egypt. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse team that will help you discover your fullest potential.
Key Responsibilities:
- Social Media Strategy: Develop and implement creative social media strategies that align with Shake-outβs brand identity and business objectives.
- Content Planning & Creation: Plan, create, and publish engaging content across multiple social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.) to grow audience and engagement.
- Community Management: Monitor, moderate, and engage with online communities, ensuring timely responses to inquiries and comments, and fostering strong relationships with followers.
- Campaign Management: Plan and execute paid and organic campaigns, optimizing for reach, engagement, and conversions.
- Analytics & Reporting: Track, analyze, and report on social media performance, providing insights and recommendations to improve content and campaign effectiveness.
- Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices, and apply them to enhance Shake-outβs presence and brand voice.
- Cross-Functional Collaboration: Work closely with marketing, design, and content teams to ensure consistent messaging and brand alignment across channels.
Required Qualifications, Skills & Experience:
- Bachelorβs degree in Marketing, Communications, or a related field.
- 2β3 years of proven experience in managing social media accounts for a brand, preferably in the technology or fintech sector.
- Excellent verbal and written communication skills in English and Arabic.
- Strong creativity with an eye for visual storytelling and brand tone.
- Hands-on experience with social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Meta Business Suite).
- Knowledge of paid social advertising strategies and campaign management.
- Ability to analyze performance data and translate it into actionable insights.
- Strong organizational skills and ability to manage multiple projects simultaneously.
Benefits:
- Fully remote work setup
- Competitive salary
- Flexible working hours
- Opportunities for professional development and career growth
- Work with an A-Team of professionals
- Inclusive and supportive work environment
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