Team Name
Job Title:
Senior Manager, Campaign Marketing Operations
Requisition ID
R026133
Job Description
Job Title: Senior Manager, Campaign Marketing Operations
Reporting To: Director, Campaign Marketing Operations (CMOps)
Department: Marketing
Location: Irvine, CA (Hybrid)
Your Platform
Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard, which was acquired by Microsoft (NASDAQ: MSFT), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industry’s most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.
Your Mission
As a
Senior Manager of Campaign Marketing Operations, you will play a pivotal role in helping to shape and scale a brand-new team responsible for delivering operational excellence across Blizzard’s highest priority marketing campaigns. You’ll help create the operational foundation that elevates Blizzard to execute bold, global campaigns with speed, clarity, and confidence, while driving continuous improvement at every step.
This is a hands-on, highly collaborative role, focused on building and supporting the systems, forums, predictable delivery rhythms, governance models, and best-in-class tooling, that bring cross-functional teams together - on time, on message, and on track. You will be part of the operational backbone for how campaigns are run across all franchises, with a focus on execution, accountability, and visibility.
Important context: The CMOps team launched in July 2025. We’re still in discovery mode - actively building our ways of working from the ground up. We need operational support to plug immediate gaps while we stand up the foundations for the future. This role is critical to ensuring momentum and structure during a pivotal ramp-up period.
Responsibilities
Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities.
Campaign Rhythm & Governance
- Support the Director of CMOps in running campaign alignment forums
- Maintain a campaign operations rhythm by managing agendas, attendees, comms, and pre-read coordination across multiple functions
- Maintain a campaign operations rhythm with clear templates, inputs, and agendas
- Consolidate cross-functional inputs into clear, executive-ready summaries
- Step in to facilitate forums independently when needed
- Map meetings across the org to flag duplication and misaligned cadences
- Ensure calendar clarity across campaign milestones and comms beats; look for automations from other calendars
- Partner with the Director to scale campaign alignment forums across future initiatives
- Identify and document best practices, proposing quick wins and opportunities for scaling CMOps excellence
- Assist with special projects or cross-functional priorities as assigned by the Director
Tooling & Artefacts
- Support rollout of new tools (e.g. Opal) and standardized workflows across campaign teams
- Develop and maintain best in class artefacts including the shared campaign calendar, templates, and file governance - always looking for ways to standardize and streamline
- Serve as the connective tissue between Marketing, other Blizzard teams, and external partners
- Build playbooks that allow franchise teams to run campaign planning consistently
- Look for what can be standardized across franchises and functions - and help us get there
Player Profile
Minimum Requirements
- 10+ years' experience in Campaign Operations, Business Operations, or Program Management in games/tech/entertainment
- Proven experience in operational design including building documentation and governance that scales
- Experience rolling out new tooling org-wide
- Strong meeting facilitation, organization, and executive communication skills
- Strong planning and execution orientation - proactive, structured, attention to detail, and follow-through focused
- Brings a problem-solving mindset, but is also comfortable doing the “admin” - sometimes the work is just about making it run smoothly
- Comfortable operating in ambiguous environments, shifting priorities, and balancing speed with structure
- Ability to quickly understand cross-functional needs and ensure clarity through well-crafted operational frameworks
- Comfortable working independently, while syncing closely with rest of CMOps team
- Ability to work well with leadership, to manage expectations, and with reliable follow-through
- Able to communicate across multiple levels and functions
- A good sounding board for others, with low ego
- Highest level of integrity and management of confidential information
- Bachelor’s degree in business or equivalent field
Our World
Activision Blizzard, Inc., is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™ and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!
Our ability to build immersive and innovative worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered!
The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.
We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.
We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com. General employment questions cannot be accepted or processed here. Thank you for your interest.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.
Rewards
Requirements
We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
- 401(k) with Company match, tuition reimbursement, charitable donation matching;
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
- Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
- If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/.
In the U.S., the standard base pay range for this role is $116,800.00 - $216,000.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.
