About The Company
Cleverbridge is a leading global commerce platform dedicated to simplifying international software sales. As a premium Merchant of Record (MoR), the company offers a comprehensive suite of platform capabilities, including secure payments, subscription management, tax compliance, and regulatory adherence. Cleverbridge’s innovative approach combines powerful technology with expert services to help clients expand into new markets efficiently and confidently. The company's mission is to remove friction from the global sales process, reduce operational risks, and foster sustainable growth for software vendors and digital service providers worldwide. With a focus on customer success, Cleverbridge supports clients throughout the entire customer lifecycle—from onboarding and implementation to ongoing optimization and strategic growth initiatives. The organization prides itself on fostering a collaborative, inclusive, and forward-thinking work environment that values innovation, integrity, and excellence.
About The Role
We are seeking a detail-oriented and proactive Digital Marketing Specialist to join our Marketing Automation Programs team. This pivotal role involves supporting the execution and continuous improvement of marketing automation lifecycle campaigns designed to enhance customer engagement, retention, and conversions. The ideal candidate will possess a strong analytical mindset coupled with hands-on experience in managing marketing automation platforms.
They will be responsible for implementing campaign strategies, analyzing performance metrics, and collaborating across teams to optimize marketing efforts. This role offers an exciting opportunity to influence client outcomes through innovative automation strategies and data-driven decision-making. The successful candidate will work closely with internal teams and external partners to ensure seamless execution of campaigns, contribute to strategic discussions, and help expand the company's marketing automation capabilities. This position is ideal for someone passionate about digital marketing, eager to develop their skills, and committed to delivering measurable results in a fast-paced environment.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience)
- Minimum of 3 years of experience in digital marketing, with a focus on marketing automation
- Hands-on experience with marketing automation platforms such as HubSpot, Marketo, Emarsys, WhatCounts, or similar
- Strong analytical skills with proficiency in interpreting campaign performance data
- Excellent organizational skills and attention to detail
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Strong communication and collaboration skills for cross-functional teamwork
- Knowledge of digital marketing best practices and industry trends
- Experience with A/B testing and campaign optimization techniques
- Familiarity with client relationship management and vendor coordination
Responsibilities
- Assist with the setup, execution, and monitoring of automated lifecycle marketing campaigns, including renewal, churn prevention, and nurture programs
- Analyze campaign performance metrics such as open rates, click-through rates, conversions, and revenue to identify optimization opportunities
- Implement data-driven adjustments to campaigns in collaboration with the Senior Marketing Manager to improve results
- Prepare and deliver performance reports containing actionable insights and strategic recommendations to clients and internal teams
- Respond to client inquiries related to campaign performance and automation strategies, ensuring high levels of customer satisfaction
- Support the expansion of renewal marketing automation programs through strategic planning and execution
- Collaborate with vendors and external consultants to ensure smooth campaign execution and integration
- Maintain data accuracy, campaign reporting integrity, and ensure operational efficiency
- Identify opportunities to streamline workflows and improve overall marketing automation processes
- Partner with Sales, Client Success, Development, and Product teams to align automation initiatives with broader marketing strategies
- Support multi-channel marketing campaigns to maximize client engagement and outcomes
- Stay current with industry trends, tools, and best practices in marketing automation, participating in relevant training and industry events
- Share innovative ideas and contribute to team thought leadership in digital marketing automation
Benefits
- Flexible work option,s including hybrid or fully remote arrangements with flexible hours
- Modern office environments located in Cologne and Chicago for in-person collaboration
- Health and wellness benefit,s such as gym reimbursement and wellness challenges
- Structured learning and development programs supported by a personal learning and development budget
- Employee support progra,ms including access to 401(k), pension plans, mentoring, and volunteer time off
- Referral bonuses for successful employee referrals
- Opportunity to work in a diverse, inclusive, and innovative team environment
- Career growth potential within a rapidly evolving digital marketing services organization
Equal Opportunity
Cleverbridge is committed to creating a diverse and inclusive workplace. We are proud to be an Equal Opportunity Employer, making hiring decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, veteran status, or any other protected class.
