Crossing Hurdles is a global recruitment firm that assists our clients to hire the best talent.
About Client
Our Client is reimagining how brands create and scale advertising. They're building an AI-powered creative platform that helps marketers move faster, think smarter, and launch ads that actually work. From surfacing what’s trending in the market, to mining customer feedback for insights, to turning ideas into high-performing creative — it is the all-in-one command center for modern growth teams.
Role - Growth Product Manager
Location - San Francisco, California, United States (Hybrid, 2-3 days/week in office)
Compensation - $140K - $250K + Equity (0.1-0.8%)
Benefits - Comprehensive health, dental, and vision coverage, unlimited PTO with a genuine "take-time-off" culture, 401(k) match, and commuter & relocation support (if applicable).
YOE - 6 - 10 years of experience managing growth product at PLG SaaS or consumer tech companies.
Hard Skills - Familiarity with Amplitude
Roles & Responsibilities
As our first dedicated Growth Product Manager, you will:
- Leverage product and behavioral analytics to continuously refine the new-user experience (NUX), onboarding flows, and activation milestones.
- Define success metrics for each funnel stage and iterate based on both quantitative and qualitative insights.
- Own the end-to-end delivery of product features that drive activation, retention, and organic network effects.
- Conduct cohort analyses, segmentation studies, and drop-off investigations to surface friction points and high-leverage growth levers.
- Translate qualitative feedback (surveys, session recordings) into actionable product improvements.
- Partner with Engineering and Design to scope and ship growth experiments with rigorous tracking.
- Align with Marketing on landing page copy, paid acquisition tests, and email nurture campaigns.
- Collaborate with Customer Success to identify power-user behaviors and referral opportunities.
- Rank growth opportunities by potential impact vs. effort, balancing short-term lift experiments with longer-term platform enhancements.
What We're Looking For
- A highly analytical and results-oriented Growth Product Manager to architect our product-led growth (PLG) engine.
- Proven experience in growth, product, or founder-like roles at a PLG SaaS or consumer tech company.
- Strong problem-solving skills with the ability to move fast and take ownership with high agency.
- Experience in turning first-time users into power-users and paying champions using data-driven strategies.
- Track record of driving measurable lift in SaaS metrics and building impactful growth features.
- A passion for scaling growth and optimizing user engagement through innovative product features.
Why You Should Join
- Our client is an AI-powered creative platform on a mission to help brands ship smarter ads, faster—and turn great creative into the ultimate growth engine.
- They’ve reached $5M ARR in 20 months and are profitable without a formal sales motion.
- Join as an early, critical hire with 0.1-0.8% equity and a $140-250K compensation package.
- Work directly alongside a CEO, high-talent engineers, and growth leaders to shape the future of performance marketing.
