About The Role
We’re looking for a Senior Manager, Enablement to lead our lean but high-impact Enablement team at Apartment List. This role is both strategic and hands-on: you’ll define the vision for how Enablement drives sales productivity and revenue growth, while leading a team that executes training, play launches, and process adoption.
The ideal candidate has experience in fast-moving, startup-like environments where enablement is expected to directly influence revenue outcomes. You know how to set a north star, align cross-functional stakeholders, and prioritize what matters most — while ensuring your team has the clarity and tools to execute with speed and quality.
What You'll Do
- Define the enablement strategy and roadmap to support GTM growth goals, including sales methodology, play adoption, and product launches.
- Align with Sales, GTM Strategy, Sales Ops, and Product Marketing to ensure enablement priorities directly support revenue objectives.
- Establish clear north star metrics for enablement (e.g., ramp time, win rates, multi-product adoption).
- Lead a small, high-performing enablement team; set priorities, coach, and develop their skills.
- Ensure the team delivers impactful onboarding, training, and enablement programs on time.
- Foster a culture of agility and iteration, balancing quick wins with scalable long-term frameworks.
- Oversee the design and rollout of enablement content, playbooks, and training assets.
- Ensure consistency and alignment in how GTM plays, product positioning, and methodology are brought to market.
- Drive adoption and effective use of enablement platforms (Sana, Gong, Highspot, Salesforce).
- Define and track KPIs to measure enablement’s impact (e.g., ramp time, adoption, win rates, quota attainment).
- Report regularly to GTM leadership on program effectiveness, iteration needs, and business outcomes.
- Use data and feedback to continuously refine enablement strategy and execution.
What We’re Looking For
- 6–8+ years in Sales Enablement, Sales Training, or related GTM leadership roles.
- Strong understanding of the sales process, ideally with prior sales experience (AE, AM, or similar).
- Proven ability to build and lead enablement programs in high-growth or startup environments.
- Strong facilitation and instructional design background, with the ability to guide reps and managers at all levels.
- Excellent cross-functional leadership skills; able to align with Sales, Product, Ops, and Marketing leaders.
- Analytical mindset; comfortable defining success metrics and measuring ROI of enablement initiatives.
- Experience working with Enablement tools such as Gong, Highspot, Sana, etc.
- Proven experience working with generative AI tools and technologies.
Pay Range
We carefully consider a variety of factors to determine compensation for each position, including the role, level, and work.
The Compensation Range Is
- Tier 1: $124K–$150K+ bonus and equity.
- Tier 2: $115K–$140K+ bonus and equity.
- Tier 3: $105K–$128K+ bonus and equity.
Please note, the compensation details reflect cash compensation only and do not include benefits and perks that we offer.
We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.
This is a fully remote position within the US, with minimal travel.