Job Profile
Outreach Analyst 2
Job Family
Outreach Programs
Time Type
Full time
Max Pay – Depends On Experience
$50,000.00 USD Annual
Apply before 11:59 PM Arizona time the day before the posted End Date.
Minimum Qualifications
Bachelor's degree and three (3) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.
Job Description
Salary Range: $43,000 – $50,000 annually; DOE
The Digital Communications Coordinator plays a vital role in Access ASU’s outreach, engagement, and storytelling efforts. Reporting to the Associate Director of Marketing (EOSS), this position develops and distributes digital content across email, social media, and web platforms to engage K–12 students, families, educators, and community partners.
In addition to supporting Access ASU’s digital engagement strategy, the coordinator will contribute to strategic communications, marketing campaigns, and storytelling efforts across both print and digital media. This includes content development for newsletters, collateral, presentations, event promotions, and branded materials that elevate the Access ASU mission and increase awareness of its programs.
The coordinator will also supervise student workers who provide office management support for the Senior Vice President’s Office Annex and assist with EOSS Marketing projects as assigned.
This position offers the opportunity to help shape and amplify messages that build college-going mindsets across Arizona. The ideal candidate is a motivated self-starter who excels in digital storytelling, follows established processes, and thrives in a collaborative, fast-paced environment.
Essential Duties
- Build and deploy email campaigns in Salesforce Marketing Cloud, including testing, list segmentation, and performance tracking
- Create and schedule social media posts through Hootsuite and native platforms in collaboration with Access ASU program teams
- Maintain and update Access ASU website content, ensuring alignment with ASU brand and accessibility standards
- Collaborate with Access ASU staff and the EOSS Marketing Team to develop campaign messaging and project timelines
- Write and edit articles and content for emails, newsletters, social media, web pages, event programs, and promotional materials
- Support print communications, including flyers, brochures, posters, one-pagers, and presentation decks
- Manage monthly newsletter production, including content planning, editing, design collaboration, and stakeholder approvals
- Assist in writing and editing storytelling content, such as student success features, partner highlights, or ASU News submissions
- Track campaign performance metrics and suggest improvements based on analytics and best practices
- Capture and curate photos, stories, and testimonials at Access ASU events for promotional use
- Assist in light graphic design tasks using Adobe Creative Suite and/or Google presentation tools as needed
- Maintain organized digital files, assets, and content calendars
- Stay informed on digital marketing trends and best practices in family engagement, K–12 communications, and student outreach
- Support the creation of branded templates and email modules for recurring communications
- Supervise student workers who provide office support for the Senior Vice President’s Office Annex and assist with EOSS Marketing projects
- Perform other duties as assigned in support of EOSS stakeholders
Desired Qualifications
- Experience in marketing and communications, preferably in education or nonprofit sectors
- Experience using email marketing and social media planning tools; proficiency with Salesforce Marketing Cloud, Hootsuite, and CMS platforms a plus
- Strong writing and editing skills across formats and audiences (e.g., students, parents, educators)
- Experience creating content for both digital and print formats
- Working knowledge of accessibility and branding in communications
- Experience with AP style and digital campaign reporting
- Experience with photography, video content, or visual storytelling is a plus
- Ability to manage multiple projects with attention to detail and deadline sensitivity
- Experience using Adobe Creative Suite or similar tools for light design and layout is a plus
- Understanding of college access, K–12 outreach, or college readiness issues is highly desirable
- Experience supervising student workers or interns is preferred
Working Environment
- Regular business hours (Monday–Friday, 8 a.m. – 5 p.m.) with in-person on-campus meetings and occasional community event attendance
- Work is performed in a standard office setting with extended periods of computer use
- Requires occasional lifting of materials up to 25 pounds
- May include some evening or weekend assignments to support outreach events
- Regular use of digital collaboration tools, marketing platforms, and ASU systems
Department Statement
Arizona State University’s Educational Outreach and Student Services (EOSS) Marketing Team supports ASU’s mission of access, and student success. We partner with departments across the university to deliver impactful, integrated marketing strategies that support enrollment, engagement, and outreach goals.
As part of this work, our team provides dedicated marketing and communications support to Access ASU, a university-wide initiative that increases the number of Arizona students who are academically prepared to enroll and succeed in postsecondary education. Access ASU engages thousands of students and families annually through programs that promote academic readiness, college awareness, and family involvement.
We are seeking an enthusiastic and detail-oriented Digital Communications Coordinator to support Access ASU’s digital engagement strategy and storytelling across print and digital media.
Driving Requirement
Driving is not required for this position.
Location:
Campus: Tempe
Funding
No Federal Funding
Instructions To Apply
Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO:
https://www.myworkday.com/asu/d/inst/1$9925/9925$13335.htmld
To be considered, your application
must include
all of the following attachments:
Note: Multiple documents can be submitted into the attachment box. Alternatively, merge all documents into one PDF for submission.
Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. NOTE: GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.
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ASU Statement
Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.
ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.
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Employment Verification Statement
ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.
Background Check Statement
ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.
Fingerprint Check Statement
This position is considered safety/security sensitive and will include a fingerprint check. Employment is contingent upon successful passing of the fingerprint check.
