Brand of a Leader company
*** Please note that we are not looking for someone who is employed on a full-time basis and sees this role as a side gig. We are looking for a freelancer who is used to juggling multiple roles simultaneously ***
About Brand of a Leader
Brand of a Leader is a personal branding agency that helps GenX entrepreneurs and CEOs build executive brands rooted in thought leaderships.
Our mission?
To inspire leaders to stand out, speak up, and be radically authentic.
We work with visionary CEOs across industries worldwide—people who are making an impact and changing the game. Our team is fully remote, globally distributed, and deeply committed to excellence.
We are now looking for a driven PR Specialist to own our podcast outreach efforts and help secure 1-3 high-quality podcast bookings per client every month.
If you thrive in high-volume, strategic outreach, love building relationships, and want to play a key role in the personal brand growth of top-tier CEOs, read on.
About the Role
As a Freelance PR Specialist, you’ll be responsible for pitching and securing podcast interviews for our CEO clients. You’ll collaborate closely with a Research Specialist (who identifies relevant podcast opportunities), a fellow PR Specialist on our team, and Client Engagement Specialists (who support the process).
What You’ll Do:
💡 Success in this role means consistently landing high-quality podcast interviews for our clients.
What We Offer:
✔️ Up to $40/hour (freelance engagement)
✔️ Flexible & Recurring Work: 10 hours/week to start, with stable and ongoing work
✔️ Growth Potential: This role could evolve into launching a PR division focused on traditional media placements
✔️ Bonuses for Performance? We’re considering adding an incentive for top performers
✔️ Meaningful Work: You’ll represent CEOs who are making a real impact
✔️ High-Respect Culture: We work with AWE for our clients and demand the highest level of professionalism and quality
What You Bring to the Table
✅ Proven outreach experience (PR, sales, podcast booking, media relations, or similar)
✅ Sales-oriented mindset – you know how to persuade, connect, and close
✅ Mega-organized – you thrive in structured, high-volume outreach environments
✅ Strong relationship builder – you can engage and maintain connections with hosts
✅ Excellent written English – your pitches are short, compelling, and effective
✅ Tech-Savvy & Detail-Oriented – you’ll be using databases, tracking tools, and spreadsheets
✅ Passion for Thought Leadership – you should be in awe of the leaders we work with (not hard to do - our clients are incredible impressive)
How We Work
💬 Internal communication: Slack & Zoom
📩 External outreach: Email
🌍 Global, remote, and highly professional
How to Apply
*** Please note that we are not looking for someone who is employed on a full-time basis and sees this role as a side gig. We are looking for a freelancer who is used to juggling multiple roles simultaneously ***
Does this sound like the perfect fit for you? If so, we want to hear from you!
👉 Apply now by sending your CV and a short intro about why you’d be great for this role.
