Offline Marketing Manager - TV & OOH Opportunity

Trade Republic company

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Offline Marketing Manager - TV & OOH in GERMANY

Visa sponsorship & Relocation 3 weeks ago
Please note that this position is based in Berlin, Germany - relocation support is provided if required.

THE BEST WORK OF YOUR CAREER

Trade Republic is the largest savings platform in Europe - we operate in 17 countries, serving +8 million customers who trusted us with over 100B in assets. But we're striving for more.

We have a bold mission to empower everyone to build wealth with easy, safe, and free access to financial systems. You will have the opportunity to grow your career by collaborating with a team of outstanding talents and state of the art technology to build a lasting, positive future for millions.

WHAT YOU'LL BE DOING

Marketeers effectively spread the word: In the Marketing Team we shape a brand that stands for the democratisation of wealth. Your responsibilities will include:

  • Own customer acquisition strategy and budgets for TV, Online Streaming Platforms (i.e. Amazon, Netflix, DAZN, etc.) and Out of Home across all Trade Republic markets.
  • Drive impactful campaigns from planning to execution, ensuring seamless end-to-end management.
  • Build scalable processes to streamline Offline campaigns, their setup, execution, and performance assessment.
  • Establish best practices for campaign management, optimising performance across all channels.
  • Cultivate strong partnerships with top-tier local agencies to drive market success.
  • Collaborate across Growth teams to identify and execute high-impact initiatives.
  • Leverage data and analytics tools to measure, optimise, and refine campaign effectiveness.
  • Automate cost and performance tracking to enhance efficiency and decision-making.
  • Elevate the Trade Republic brand, driving awareness, engagement, and long-term growth.

WHAT WE'RE LOOKING FOR

  • +5 years of experience in Offline marketing and customer acquisition in a direct-to-consumer and/or app-based business
  • Profound knowledge on offline media landscape in Germany, Austria, France, Italy, Portugal and Spain
  • Analytical mindset – you are experienced with automating reports and confident in excel, SQL (not a must)
  • Demonstrated experience of all aspects of campaign management including planning/testing, creative development, and ongoing optimization
  • Strong grasp over offline agency landscape
  • Expert in offline measurement methodologies and tooling, i.e.TV Squared, Casual Inference, MMM
  • You are proficient in English

WHY YOU SHOULD APPLY NOW

Our culture rewards ownership, excellence, and high energy. We care deeply about outcomes and hold each other accountable - we're here to win and fix one of the largest challenges Europeans face - closing the pension gap and democratising wealth. If this gets you fired up, reach out!

We believe it's our team's varied identities and backgrounds that make us sharper and stronger. We're committed to creating an environment where everyone feels respected and has equal opportunity to thrive in their careers. For any questions on DEI during the interview process, reach out at talentacquisition@traderepublic.com.
Apply now

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