Digital Marketing Executive in UNITED KINGDOM

Digital Marketing Executive - Part-Time

LegalSight is a creative and innovative company that develops software for a broad range of legal and business functions.

The Digital Marketing Executive will be responsible for helping implement our digital marketing strategy and have full control of our website and its continual evolution.

This is a fully remote, part-time role and requires 20 hours per week between the hours of Monday - Friday 9:00AM - 5:00PM GMT.

Key Responsibilities:

• Take ownership of our WordPress website and help take it to the next level through the use of SEO, design tweaks, content updates and address some minor technical difficulties.
• Monitor, report and analyze results to improve performance, using tools such as Google Analytics, so that amendments and improvements can be made where appropriate
• Coordinate Pay-Per-Click and online advertising, regularly reviewing and amending keywords and ad groups to optimize performance.
• Assist with the implementation of social media and the website content calendar.
• Compile and schedule email campaigns to send and report on their effectiveness.
• Work with our designer and content specialist to create engaging content for use across all digital channels e.g. website, landing pages, emails.

Required Skills and Experience:

• A degree or certificate in digital marketing or a related field.
• Previous experience in a similar role.
• Proven experience in digital marketing, including CMS websites, SEO/SEM, email marketing, and social media management.
• Proficient in WordPress, Google Analytics, Google AdWords, LinkedIn and email marketing software.
• Excellent attention to detail.
• Ability to work independently and manage a variety of projects simultaneously and under deadlines.
• Confidence in liaising with external parties.
• Proficiency in spoken and written English.