Ray Advertising is searching for a driven and articulate Lead Generation Expert to join our team in a WORK FROM HOME opportunity.
This position involves a night shift from Monday to Saturday, 7:00 PM to 5:00 AM BD time.
About Us:
Ray Advertising, a distinguished performance marketing agency, was founded in 2019 in Redding, California, along with our local presence in Bogura, Bangladesh. Over the years we have emerged as a leading high-performance advertising network specializing in Pay Per Call, affiliate marketing, and lead generation. Our Pay Per Call service, consistently ranked #1, offering unmatched volume and quality for advertisers. Our media buyers excel in affiliate marketing, forging strong relationships with major brands in insurance, home services, finance, legal, mass tort, nutra, and more.
Our vision and mission:
Our vision is to provide unmatched quality and volume in pay per call, and constantly deliver high-performance affiliate marketing and lead generation solutions. We aim to empower our clients with innovative, results-driven strategies that build long-lasting client relationships and drive sustainable growth across our verticals. Our company's mission is to keep our reputation as the number 1 hub for pay-per-call networks in the world as we are now, and utilize our portfolio of strategies to excel in our offerings in the fields of lead generation and affiliate marketing.
Role Overview:
We are seeking a highly motivated Lead Generation Expert to join our dynamic team. The ideal candidate will play a crucial role in identifying, pursuing, and nurturing advertiser leads with a focus on building long-term partnerships. You will be a key driver in our company’s growth, generating leads across multiple verticals, particularly in the affiliate marketing and Pay-Per-Call space.
Key Responsibilities:
- Identify and research potential advertisers to generate high-quality leads through various channels, including email outreach, LinkedIn.
- Use web scraping techniques to automate lead generation from various platforms and websites.
- Must know how to use tools like LinkedIn Sales Navigator, Apollo, Lead feeder etc.
- Develop and implement strategies to attract new leads and expand our network of advertisers in the affiliate marketing and Pay-Per-Call sectors.
- Collect leads from LinkedIn, industry directories, and other relevant sources.
- Qualify leads by assessing their potential value and ensure alignment with our service offerings.
- Maintain an up-to-date database of prospective advertisers, including accurate contact details and relevant business information.
- Work closely with sales and marketing teams to ensure smooth and effective lead handover and follow-up.
- Monitor and analyze lead generation campaigns, making data-driven adjustments to optimize performance.
Key Skills & Qualifications:
- Proven experience in lead generation, preferably in affiliate marketing or digital advertising.
- Strong research skills and ability to discover leads from diverse sources.
- Excellent verbal and written communication skills, with the ability to build and maintain relationships with potential advertisers.
- Familiarity with CRM software, LinkedIn Sales Navigator, and other lead generation tools and platforms.
- Ability to work independently, set priorities, and meet deadlines in a fast-paced environment.
- Bachelor’s degree in Marketing, Business, or a related field is preferred but not required.
Knowledge, Skills, and Abilities:
- Lead Generation Expertise: Proven ability to identify, qualify, and nurture leads across various channels.
- Industry Knowledge: Strong understanding of affiliate marketing and Pay-Per-Call sectors.
- CRM Proficiency: Skilled in managing leads using CRM tools and maintaining accurate data.
- Research & Analysis: Strong research capabilities and ability to analyze data for optimizing strategies.
- Adaptability & Problem-Solving: Ability to work in a fast-paced environment and resolve challenges effectively.
Proficiency in using the following lead generation and email finder tools:
- Zoominfo
- Apollo
- LinkedIn Sales Navigator
- Lusha
- Contactout
- SalesQL
- Kendo
- Email Extractor
- Phantombuster
- Instant Data Scraper
- Scrapp.io
- Strong understanding of the lead generation process and email extraction techniques
Work Environment:
- Remote Work: This role is performed remotely
- Work Schedule: Night shift from Monday to Saturday, 7:00 PM to 5:00 AM BD time.
Employee Benefits:
- Competitive salary (negotiable based on experience)
- Annual performance bonuses and salary increments
- Generous vacation and sick leave policy
- Yearly festival bonus
- Professional certification support
- International vacation opportunities
- Yearly holidays in Bangladesh and the US
- Leadership training directly from the CEO (monthly)
- Relocation opportunities to our California headquarters
Physical Demands:
- Ability to work for extended periods on a computer.
- No significant physical demands beyond typical office work.
Ray Advertising is an equal opportunity employer. We embrace diversity and are committed to creating an inclusive environment for all employees. To apply, please apply here or you may send your resume and cover letter to careers@rayadvertising.com with the subject line mentioning the position.
Join us and be part of a team that's shaping the future of marketing! 🌟
