Marketing Director in CANADA

Marketing Director at Panna

Location: Canada, Fully Remote

Type: Full-time

Are you a strategic thinker with a passion for driving growth and building impactful marketing campaigns?

Panna, a forward-thinking company, is seeking a talented Marketing Director to lead our marketing efforts and take our brand to new heights.

At Panna, we’re dedicated to being the best ally to help innovative companies get non-dilutive, non-refundable funding for their business growth. We are looking for a marketing leader who can create and execute strategies that drive growth and enhance customer experiences.

• Develop and Execute Strategy: Create and oversee a comprehensive marketing strategy that aligns with Panna's goals.

• Sales Enablement: Partner with the sales team to develop tools and resources that enhance sales effectiveness.

• Lead Generation: Design and implement campaigns to attract and convert high-quality leads.
• CRM Management: Oversee the use and optimization of CRM systems to track customer data and improve engagement.

• Content Strategy: Develop and manage a content plan that drives brand awareness and supports lead generation efforts.

• Team Leadership: Build, mentor, and lead a team of marketing professionals to execute initiatives successfully.

• Brand Management: Shape and maintain Panna’s voice and identity, ensuring consistency in all touchpoints.

• Data-Driven Decision-Making: Monitor campaign performance, analyze data, and refine strategies to optimize ROI.

• Cross-Functional Collaboration: Work closely with sales, product, and leadership teams to align marketing initiatives with business objectives.

• Budget Management: Allocate and manage the marketing budget effectively.

• Experience: 5+ years in marketing leadership roles, with expertise in sales enablement, CRM systems, and lead generation.

• Strategic Vision: Proven ability to create and implement successful marketing and content strategies.

• Leadership Skills: Strong experience managing and inspiring high-performing teams.

• Creative Problem-Solver: Ability to innovate and adapt in a fast-paced environment.

• Analytical Expertise: Proficiency with tools like Google Analytics, HubSpot, Salesforce, or other marketing platforms.

• Excellent Communication: Exceptional written and verbal communication skills.

• Education: A bachelor’s degree in Marketing, Business, or a related field (MBA preferred but not required).

• Innovative Environment: Work in a culture that values creativity and forward-thinking ideas.

• Career Growth: Shape the future of a growing company while advancing your career.

• Competitive Compensation: Includes salary, benefits, and potential bonuses.

• Impactful Work: Be part of meaningful projects that drive real results.

Ready to lead Panna’s marketing efforts to the next level? Apply now!

Let’s grow and innovate together!