hennessey digital company
Hennessey Digital, a leading search engine optimization (SEO) and digital marketing agency in North America, is seeking a highly organized, self-motivated PR Outreach Specialist to join its team. The ideal candidate for this role is a consummate team player who is self-driven, target oriented, and has 1 year of Digital PR or Outreach experience.
We are a fully remote and highly collaborative team of digital marketing thought leaders located all over the country. We provide white-glove service to our clients, and we’re looking for a thoughtful team member who can ensure that all projects are delivered on time, on budget, and on strategy.
We’re a rapidly growing company, so it’s important that you have an entrepreneurial attitude, an embracing mindset toward change, and can manage/prioritize multiple concurrent projects. The desired candidate will possess excellent organizational and communication skills—as well as be familiar with building media lists and conducting outreach to support an SEO strategy.
The Outreach Specialist sits within the Digital PR team and is responsible for building relationships with journalists and outreaching various campaigns to land top-tier links for our clients. You will work closely with our Data Specialists and Content Writers on each campaign to ensure we meet our KPIs.
The Outreach Specialist is responsible for building and creating all media lists for their campaigns, as well as creating and executing the outreach strategy that will result in coverage for our clients. Your role will include creating unique email templates, effectively A/B testing templates to understand what is performing well, and adapting your outreach approach accordingly.
Essential Duties/Responsibilities
Qualifications
Degrees, Licensure, and/or Certification