Job title: Graphic Designer, Performance & Retention, Clocks and Colours
Schedule: PST/EST
Salary: $800 - $1,400/month
Position Overview: As the Graphic Designer, Performance & Retention, you will be responsible for creating and maintaining graphic assets with a focus on email marketing, social media content, and web design. You will work closely with the Senior Creative & Marketing Strategist, who will provide guidance and feedback to ensure that your work aligns with the brand's visual identity and marketing objectives.
Key Responsibilities:
Graphic Design: Create and uphold graphic design systems and brand standards across owned and paid marketing channels (performance advertising, email, social media, website, etc)
Performance Advertising: Continually create new static and video graphics for use across digital advertising platforms such as Meta, TikTok, YouTube and Pinterest.
Email Marketing: Design and coordinate email marketing campaigns, ensuring that all visual elements are on-brand and optimized for engagement. Update email flow graphics on a quarterly basis
Social Media Content: Develop and design content for social media platforms, ensuring consistency in style and tone with the brand's overall aesthetic
Promotions: Creation of design systems for promotional materials such as Sales, Giveaways, Contests and in-store Retail activations
Web Design: Design and update web banners and other web-related graphics as needed, ensuring they are visually aligned with ongoing marketing campaigns
Collaboration: Work closely with the Senior Creative & Marketing Strategist to receive feedback and improve your design work, while also collaborating with other team members as needed
Learning & Development: Engage in continuous learning through research and webinars to stay updated on industry trends and improve your design skills
Process Adherence: Follow established design systems and processes, ensuring consistency across all visual outputs
Requirements
Must have a strong Graphic Design portfolio, including digital assets for performance advertising, web, email and social
A minimum of 2 years relevant work experience in the Graphic Design field, agency or in-house
Proficiency in Figma, Adobe Photoshop, Illustrator, InDesign, and Premiere is a must
Ability to build animation and motion graphics using After Effects is a bonus
Strong conceptual thinker, ability to think across multiple platforms of communication
Excellent understanding of graphic design and brand identity (typography, layout and colour theory)
Keeps up to date with current trends, media, technology and other design influences
Experience designing for email marketing, paid Meta advertising and other digital platforms
Knowledge or interest in the fashion industry
Good presentation skills and the ability to create mock-ups to build pitch decks
Understanding of photography (composition and colour treatment / effects)
Highly self-motivated work ethic with an almost obsessive eye for detail
Willingness to learn and grow within a dynamic team environment
Strong communication skills and the ability to take constructive feedback
Ability to work independently and manage multiple projects with tight deadlines
