2-TIMES company
Reporting to our Senior Merchandising Manager, the Merchandising Analyst is responsible for crafting and executing digital initiatives across both our private luxury retail eCommerce and content platforms, defining a distinctive identity for 2-TIMES based on incoming product assortments, internal learnings, and competitive research of the wider luxury goods marketplace (fashion, accessories, beauty/fragrance, jewellery, etc.).
He/she/they will drive the analysis of key business metrics and critical paths, including multi-category classification and trending item sales, new user growth and behavioural data, and other marketing programs spanning organic search, content and email marketing segmentation/performance to maximise global sales.
The ideal candidate is motivated by delivering best-in-class strategies that enable friction-free paths to purchase that drive improved conversion ratios for new/existing private clients of the group.
Responsibilities
· Oversee merchandise selection & assortment, pagination, and updates for 2-TIMES’ private eCommerce (shopping) platform, special events/pop-ups/installations, and all product-led content features – based on new arrivals, inventory availability, and promotional pushes
· Partner with brand, buying and digital experience teams to execute online campaigns
· Coordinate with web developers to continually brainstorm new tools for the merchandising team, as well as testing opportunities to benefit daily commercial processes and management of products
· Collaborate with email marketing & design teams on a daily basis by creating categories and product selections, whilst also reviewing and reacting to aesthetic/graphic deliverables, and monitoring click-throughs/resulting conversions
· Ensure both 2-TIMES’ content & eCommerce platforms stay in line with brand design guidelines, balancing products/uploads based primarily on commerciality, yet being mindful of seasonal content-led objectives
Requirements
· Bachelor’s degree in a related field (marketing, business, merchandising, etc.)
· 2+ years of eCommerce buying/merchandising experience within a luxury branded environment — Note: candidates with premium, high-street or fast fashion backgrounds will NOT be considered
· Aligned sense of direction regarding 2-TIMES’ POV, with proven credibility of International designer, branded and showroom networks
· Web, App and Mac–savviness, with knowledge of Google/Microsoft suites a must. Experience using Slack or Notion is a plus
· Fluency in English, with professional-level communication skills in one of Mandarin, Cantonese or French considered advantageous
· Some International travel is required between our Singapore and Hong Kong offices (10%)
* Relocation support will be considered depending on experience
Salary range: AUD $80–$90k p/y, plus allowances
2-TIMES will not enter into any commercial undertakings with recruiters or agencies representing talent.
