We are looking for a creative and strategic Social Media Manager to manage our client's social media channels. The ideal candidate will have a passion for social media and a deep understanding of the latest trends, tools, and strategies. You will be responsible for developing and executing social media campaigns, creating engaging content, and growing our client's online presence.
Key Responsibilities:
Develop Social Media Strategy: Create and implement a comprehensive social media strategy to align with business goals and drive brand awareness, engagement, and conversions
Content Creation: Design, write, and publish high-quality, engaging content across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok)
Community Management: Engage with the online community by responding to comments, messages, and inquiries in a timely manner. Foster positive relationships with followers and influencers
Campaign Management: Plan and execute paid social media campaigns, including setting up ads, targeting, budgeting, and optimizing performance
Analytics & Reporting: Monitor and analyze social media performance metrics, such as engagement, reach, and ROI. Provide regular reports and recommendations for improvement
Stay Updated on Trends: Keep up with the latest social media trends, tools, and best practices to ensure the brand remains competitive and relevant
Qualifications:
Proven experience as a Social Media Manager
Strong understanding of major social media platforms, including their algorithms, features, and best practices
Well-versed in utilizing Canva or any graphics and video editing tools
Proficient in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights)
Excellent communication and writing skills, with a creative flair for content creation
Ability to multitask, prioritize, and manage time effectively in a fast-paced environment
Experience with paid social media advertising and campaign management
Graphic design and video editing skills are a plus
Strong problem-solving skills and attention to detail