Explore a new world of possibilities:
About Smoobu
Smoobu (www.smoobu.com), a subsidiary of HomeToGo Group, is a fast-growing startup in the vacation rental industry. Smoobu's SaaS solution currently empowers private hosts to manage over 100,000 properties across more than 110 countries. Smoobu runs as an independent enterprise within the HomeToGo Group, ensuring its startup spirit and growth potential remain at the forefront. Our top priority is to assist hosts in efficiently managing and growing their businesses simultaneously.
Smoobu's success is attributed to our dynamic, ambitious, and international team, dedicated to exceeding our customers' expectations through expert advice and action. We celebrate diversity and operate in a truly global environment, embracing the challenges and opportunities that come with it. Join us on this exciting journey to transform the vacation rental industry!
Your future contribution:
We are looking for a dedicated Junior Paid Marketing Manager to join our dynamic team at Smoobu. You will work closely with our Senior Paid Marketing Manager to execute and optimize our paid marketing campaigns. This is an excellent opportunity for someone eager to develop their skills in digital marketing and contribute to our company's growth.
Our ideal candidate is enthusiastic, detail-oriented, and has a foundational understanding of paid marketing strategies. You should be keen to learn and adapt in a fast-paced environment. Your role will be pivotal in supporting our paid marketing efforts across various channels.
Ultimately, you should be able to expand our company's digital footprint and brand awareness.
How you'll add value:
- Campaign Execution and Optimization: Assist in the setup, monitoring, and optimization of paid marketing campaigns across platforms such as Google Ads, Bing Ads, Facebook Ads, and other relevant channels.
- Data Analysis: Analyze campaign performance data to provide actionable insights and recommendations for improvement.
- Collaboration: Work closely with the Senior Paid Marketing Manager to develop and implement strategic marketing plans.
- Creative Input: Contribute to the creation of compelling ad copy and visual content for marketing campaigns.
- Budget Management: Help manage and allocate budgets for various paid marketing campaigns effectively.
- Market Research: Conduct research on industry trends, competitor activities, and customer behavior to inform marketing strategies.
- Reporting: Prepare regular performance reports to track key metrics and present findings to the marketing team.
- Leadership: You will help us become the No. 1 vacation rental software player in search.
You'll be successful in this role if you:
- Have a foundational understanding of digital marketing principles and paid advertising
- Possess strong analytical skills and the ability to interpret data to make informed decisions
- Are detail-oriented with excellent organizational and time management skills
- Have experience with Google Ads, Meta Ads, or other digital advertising platforms
- Are a quick learner with a proactive attitude and a willingness to take on new challenges
- Have strong written and verbal communication skills in English
- Are enthusiastic about digital marketing and eager to develop your skills in this field
- Are a quick learner – creative, proactive, and with a hands-on mentality
- Have an affinity with the SaaS industry. Experience with short-term and vacation rentals is a big plus but not required.
- Please note that this role is based in Berlin with a hybrid working model.
Why Smoobu?
Your journey with Smoobu is a two way street - we've got you covered! We offer a diverse variety of benefits to enable your career development and make Smoobu a great place to work, including:
- The essentials: Competitive compensation package, visa sponsorship & relocation assistance*, full IT support & equipment, corporate benefits, modern offices, 27 paid vacation days a year (+ one additional day per year of employment up to 32)
- Career growth: 360° feedback, open feedback culture, buddy and mentorship programs from an international team of passionate industry experts
- Personal development: German & Lithuanian language courses, internal and external workshops & trainings, company & team events, Gympass, clubs & sports (e.g. volleyball, running, yoga classes), psychological support
- Startup spirit: Driven by our Leadership Principles: We are fast, nimble, and results-driven - embodying a startup mentality even as a global, public company. We encourage ownership and enable each other to succeed
- Flexible work approach: Office-led and remote friendly approach; employees are offered remote work flexibility for up to 50% of the year, including work from abroad benefits. Plus, access to a Travel Industry Card
- Climate action: Committed to being a pioneer in green travel: HomeToGo Group has achieved an industry-leading "Low Risk" ESG Rating (16), awarded by Morningstar Sustainalytics, and are a proud member of Leaders for Climate Action
- And so much more…
- Certain conditions apply
