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Senior Conversion Rate Optimization (CRO) Manager

Puffy • Apac
Visa Sponsorship Relocation
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Own the end-to-end on-site conversion strategy and experimentation roadmap for a billion-dollar e-commerce brand. Drive revenue growth by converting behavioral and quantitative data into actionable UX and merchandising improvements. Requires 5+ years of experience in CRO and e-commerce analytics within high-traffic environments.

Key Highlights
Full ownership of the experimentation roadmap, UX direction, and merchandising strategy
Direct accountability for Conversion Rate and Revenue Per Visitor (RPV)
AI-first workflow utilizing AI for session summarization and hypothesis pressure-testing
Key Responsibilities
Build and manage the prioritized optimization backlog and the logic used to rank it.
Execute the experimentation roadmap end-to-end, including hypothesis, design, implementation, QA, and analysis.
Rebuild the mobile purchase journey focusing on viewport priority and information hierarchy.
Optimize pricing presentation, comparisons, bundles, upsells, and trust signals based on evidence.
Set the testing standards for Design and Development teams.
Analyze paid-media performance against on-site behavior to identify conversion opportunities.
Technical Skills Required
Conversion Rate Optimization E-commerce Analytics A/B Testing
Benefits & Perks
Tax-free salary
Monthly performance bonus up to 25% of base
Annual return flight allowance
Parking allowance up to AED 7,800 annually
Premium worldwide health coverage
Life and Personal Accident Insurance
22 working days annual leave
UAE work visa sponsorship
International flights and airport transfers
14-day 4-star hotel accommodation
Up to $5,000 annual learning budget
Puffy product discount up to 50%
Nice to Have
Experience with high-consideration DTC brands (sleep, wellness, or comfort)
Experience with Shopify or Shopify Plus
Working knowledge of SQL
Familiarity with Google Tag Manager, HTML, CSS, and JavaScript
Experience with advanced segmentation, CLV analysis, or predictive modeling
Background in performance marketing or paid media analytics

Job Description

Own on-site conversion end to end for a $1Billion+ e-commerce brand. Find where the revenue is leaking, and decide what changes.

Up to AED 37,000/month (tax-free) + monthly performance bonus of up to 25% of base

Location: Dubai, UAE (On-site) with relocation assistance and visa support

Growth path from here is Director of Conversion & Experimentation → fluid scope at the intersection of experimentation, merchandising strategy, and site revenue ownership. What takes 4-5 years elsewhere happens in 1-2 here.

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