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Senior Web Development and Conversion Rate Optimization (CRO) Lead

method recruiting, a 3x inc. 5000 company • United State
Remote
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AI Summary

Own the website as a conversion channel by managing the technical build and the experimentation program. Execute hands-on development across WordPress and Shopify while leading CRO audits and A/B testing cycles. Requires 5+ years of agency experience in web development and CRO with a proven record of quantified results.

Key Highlights
Hands-on craft role focusing on the build and test half of the conversion funnel
Direct client-facing responsibility including seven-figure pitches and QBRs
High-cadence experimentation environment with weekly variant shipping for some accounts
Key Responsibilities
Develop custom PHP templates, ACF blocks, and global style updates in WordPress
Optimize Shopify PDP, checkout, and Recharge subscription flows
Build hand-coded HTML, CSS, and JS landing pages as standalone assets
Manage the full CRO test lifecycle from hypothesis and variant build to QA and readout
Conduct landing page CRO audits using heatmaps and session recordings
Design GA4 events, custom dashboards, and manage GTM governance at scale
Optimize Core Web Vitals, PageSpeed, and implement caching and CDN solutions
Automate reporting via Supermetrics or Google APIs for client dashboards

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Technical Skills Required
WordPress Conversion Rate Optimization Google Analytics 4
Benefits & Perks
Company-paid medical, dental and vision
Flexible time off
12 weeks paid parental leave
Company-sponsored MacBook
Annual company retreat
Fully remote

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Nice to Have
Technical SEO literacy (redirects, canonicals, sitemaps, robots)
Experience in telecom, ISP, DTC ecommerce, healthcare, home services, or B2B verticals
Familiarity with Northbeam, Iterable, Rudderstack, Mixpanel, or HubSpot CRM

Job Description

Our client, a growing agency is breaking more into omni channel and hiring a remote (EST hours) Sr Web and CRO LeadThe roleWe are hiring one person to own the website as a conversion channel: the technical build, and the experimentation program that makes pages convert. You will work alongside a senior organic search lead who owns SEO and AI answer engine visibility, so this is not a four-discipline generalist seat. It is the build and test half, owned properly.
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Job Overview
Posted Date Oct 08, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Programming
Company method recruiting, a 3x inc. 5000 company
Mentioned Skills
css php ai wordpress figma wireframes ux asana mixpanel hotjar hubspot seo

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