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Social Media Manager

lago • Latin America
Remote
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AI Summary

Join our team as a Social Media Manager to develop and manage content calendars, create engaging content, and analyze social media performance metrics. We're looking for a talented professional with 2-4+ years of experience managing social media for brands or agencies. Strong copywriting skills and proficiency with social media management platforms are required.

Key Highlights
Develop and manage content calendars across social media platforms
Create and curate social media content aligned with brand voice and campaign objectives
Analyze social media performance metrics and prepare regular reports
Key Responsibilities
Develop and manage content calendars across relevant social media platforms
Create, curate, and schedule social media content aligned with brand voice and campaign objectives
Monitor and engage with communities - responding to comments, messages, and mentions in a timely and on-brand manner
Analyze organic social performance metrics and prepare regular reports with insights and recommendations
Identify and capitalize on trending content formats, platform features, and cultural moments
Collaborate with graphic designers and video editors to produce high-quality social assets
Develop and test content strategies to grow followers, improve engagement rates, and increase reach
Manage influencer or creator relationships where applicable
Brief and coordinate with paid media teams to amplify high-performing organic content
Technical Skills Required
Social media management Content creation Social media analytics
Benefits & Perks
Remote work
Growth opportunities
Innovative culture
Nice to Have
Experience managing social media for e-commerce or DTC brands
Hands-on experience creating or editing short-form video content for TikTok and Instagram Reels
Familiarity with influencer marketing and creator partnerships

Job Description


Social Media Manager

Remote: Latin America, Eastern Europe and Philippines

Schedule: Open to Full time US schedule availability

Salary: Open to negotiate based on expertise


We're looking for talented Social Media Managers to join the HireLago Talent Marketplace—an exclusive network of vetted marketing professionals matched with fast-growing companies across North America.

If you're passionate about creating engaging content, building thriving online communities, and turning analytics into winning strategies, we'd love to meet you.


Key Responsibilities

  • Develop and manage content calendars across relevant social media platforms (Instagram, TikTok, LinkedIn, Facebook, X, Pinterest, etc.).
  • Create, curate, and schedule social media content aligned with brand voice and campaign objectives.
  • Monitor and engage with communities - responding to comments, messages, and mentions in a timely and on-brand manner.
  • Analyze organic social performance metrics and prepare regular reports with insights and recommendations.
  • Identify and capitalize on trending content formats, platform features, and cultural moments.
  • Collaborate with graphic designers and video editors to produce high-quality social assets.
  • Develop and test content strategies to grow followers, improve engagement rates, and increase reach.
  • Manage influencer or creator relationships where applicable.
  • Brief and coordinate with paid media teams to amplify high-performing organic content.
  • Stay current with platform algorithm changes, new features, and social media best practices


Must-Have Requirements

  • 2–4+ years of professional experience managing social media for brands or agencies.
  • Proven experience growing social media accounts organically across platforms such as Instagram, TikTok, LinkedIn, and Facebook.
  • Strong copywriting skills with the ability to adapt tone, messaging, and brand voice for different audiences.
  • Experience creating and managing content calendars across multiple brands or campaigns.
  • Proficiency with social media management platforms such as Sprout Social, Hootsuite, Later, Buffer, or similar.
  • Strong understanding of social media analytics, engagement metrics, and performance reporting.
  • Ability to identify trends and translate them into engaging, high-performing content.
  • Experience collaborating with designers, video editors, and marketing teams.
  • Excellent organization, communication, and project management skills.
  • Advanced English proficiency (C1 or higher).


Nice-to-Have Requirements

  • Experience managing social media for e-commerce or DTC brands.
  • Hands-on experience creating or editing short-form video content for TikTok and Instagram Reels.
  • Familiarity with influencer marketing and creator partnerships.
  • Basic design skills using Canva, Adobe Express, or similar tools.
  • Knowledge of paid social advertising and integrating organic content with paid campaigns.
  • Experience launching or scaling new social media accounts from the ground up.
  • Familiarity with Google Analytics, UTM tracking, and social attribution.
  • Experience working remotely with distributed international teams.


Benefits

  • Remote Work: Work from anywhere—our team is global, and we value work-life balance.
  • Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.
  • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.





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