AI Summary
Join HFM as a Paid Social Media Specialist to execute and optimize paid social acquisition channels, manage ad platforms, and collaborate with cross-functional teams.
Key Highlights
Campaign Execution & Optimization
Hands-on Platform Management
Data Analysis and Reporting
Key Responsibilities
Execute the day-to-day management and optimization of paid social acquisition channels.
Actively manage and build campaigns inside ad platforms.
Analyze day-to-day campaign performance to provide actionable insights.
Technical Skills Required
Benefits & Perks
Hybrid Work Model
Monthly Wolt Vouchers
Comprehensive Health & Life Insurance
Job Description
HFM is an internationally acclaimed multi-asset broker, delivering cutting-edge trading tools, platforms, and conditions to traders worldwide. We are committed to innovation, transparency, and excellence in the financial markets. As we continue to expand, we are seeking a driven and strategic Paid Social Media Specialist to join our team.
Your role at HFM:
- Campaign Execution & Optimization: Execute the day-to-day management and optimization of paid social acquisition channels. Launch, monitor, and scale performance campaigns focused on driving Leads, FTDs, CPA, ROAS, and LTV.
- Hands-on Platform Management: Actively manage and build campaigns inside ad platforms, including Meta Ads Manager, TikTok Ads Manager, Telegram Ads Manager, and X Ads.
- Testing & Creativity: Implement testing frameworks for creatives, funnels, target audiences, bidding strategies, and landing pages. Identify new growth opportunities and emerging acquisition channels.
- Data, Tracking & Reporting: Analyze day-to-day campaign performance to provide actionable insights. Ensure tracking accuracy, monitor pixel
- implementation, and work with attribution models under the guidance of the Paid Social Media Manager.
- Cross-Functional Collaboration: Partner closely with creative, compliance, and product teams to design high-converting assets while adhering to strict forex/CFD marketing regulations.
- Experience & Industry Knowledge: 2–4 years of hands-on paid social experience, with a solid understanding of the forex/CFD industry and trader acquisition funnels. Education: BSc/BA in Marketing, Communications, Media, or a related field.
- Platform Proficiency: Strong, hands-on expertise in Meta advertising, with practical experience navigating TikTok, Telegram, and X ad networks.
- Analytical Skills: Data-driven mindset with experience using tools like Power BI, Looker Studio, Google Analytics, and Excel to pull reports and analyze trends.
- Technical Setup: Practical familiarity with tracking tools, attribution setups, and analytics solutions like Google Tag Manager.
- Professional Attributes: Self-motivated, collaborative team player with strong communication skills and total fluency in English.
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Benefits
- Hybrid Work Model (2 days working from home)
- Monthly Wolt Vouchers
- Comprehensive Health & Life Insurance
- Provident Fund (Upon completion of the trial period)
- Summer Short Fridays (August)
- Additional Paid Annual Leave (up to 30 days, based on years of service)
- Birthday Leave
- Training & Education Allowance
- Udemy Business access
- Gym Membership
- Referral Bonus Program
Discover our full range of relocation jobs with comprehensive support packages to help you relocate and settle in your new location.
- Visa Sponsorship and Relocation Assistance
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