Architect and scale Google Ads and Meta Ads strategies across multiple categories to drive growth for Nayku, a live-learning marketplace. Own end-to-end conversion tracking, optimization roadmap, and structured experiments with full autonomy. Requires 2+ years of hands-on performance marketing experience and a data-driven strategist mindset.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Hiring: Performance Marketing Strategist — Nayku A Product of ATX Technologies Pvt Ltd
(Work Directly With The Founder)
Nayku is a live-learning marketplace connecting students & lifelong learners with verified instructors across Dance, Music, Astrology, Yoga & Wellness, and Chess — serving Indian & global (US/NRI) audiences. We already run 20-30 qualified leads/day through Google Ads with zero dedicated performance marketer — imagine what a real strategist can do here. We're not looking for someone to "manage" ads — we're looking for someone who thinks in CPL, CAC & ROAS and architects the entire growth engine.
📍 Location: Remote (Work From Home)
🤝 You will work DIRECTLY with the Founder — real ownership, real speed, zero corporate red tape
What you'll own:
✅ Architect & scale Google Ads strategy (Search, Performance Max, Remarketing) across 5 categories
✅ Design Meta Ads (Instagram/Facebook) strategy for retargeting & cold acquisition
✅ Own GA4, GTM & conversion tracking end-to-end — clean data, no guesswork
✅ Build the CPL/CAC optimization roadmap — not just run campaigns, decide the strategy behind them
Interested in remote work opportunities in Marketing & Sale? Discover Marketing & Sale Remote Jobs featuring exclusive positions from top companies that offer flexible work arrangements.
✅ Run structured experiments — ad copy, landing pages, audiences, bidding strategies
✅ Report directly to the founder — your strategy gets implemented immediately, not stuck in approvals
✅ Full autonomy to test bold ideas — this is a startup, not a big-company ad desk
Who we're looking for:
✔️ 2+ years of hands-on performance marketing experience (Google Ads + Meta Ads mandatory)
✔️ Proven track record of scaling ad spend while improving CPL or ROAS
✔️ Strong with GA4, Google Tag Manager, and conversion tracking setups
✔️ A strategist mindset — you don't just execute, you figure out WHY something works and build the plan around it
✔️ Data-obsessed — you live in dashboards, not assumptions
✔️ Startup mindset — fast, scrappy, ownership-driven, no hand-holding needed
✔️ Bonus: experience in EdTech, marketplace, or D2C
Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.
What you get:
💰 Competitive compensation + performance-based incentives tied directly to results
🎯 Direct access to the founder — your strategy gets implemented, not stuck in approval chains
🚀 Real budget, real impact — you're building the growth engine from scratch, not optimizing someone else's leftovers
🏠 100% Remote — work from anywhere
📈 First-mover advantage — define the entire performance marketing strategy for a fast-scaling marketplace
🤝 A seat at the table as we scale from 20-30 leads/day to hundreds
If you're tired of being a cog that just "runs campaigns" while someone else takes the strategic credit — this is the opposite. You bring the strategy, we bring the budget, leads & founder-level trust.
📩 Interested? DM the founder directly or send your portfolio/resume to [your email/WhatsApp number]
#Hiring #PerformanceMarketing #GrowthStrategist #GoogleAds #MetaAds #StartupJobs #RemoteJobs #DigitalMarketing #Nayku
Similar Jobs
Explore other opportunities that match your interests