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Marketing Operations Specialist

skill United State
Remote
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AI Summary

Join a leading digital property marketplace as a Marketing Operations Specialist, supporting Lifecycle, Frontline, and Web teams with data analysis, reporting, and campaign execution. You'll pull metrics, build performance decks, and create email/SMS copy while maintaining accuracy across all owned workstreams. Must have 5+ years of hands-on marketing experience with proven data interpretation and copywriting skills.

Key Highlights
5+ years of marketing experience with data analysis and reporting
Proficient in Google Workspace for independent deliverables
Experience with CRM/marketing automation platforms
Ability to write concise email and SMS copy
Key Responsibilities
Pull weekly and monthly performance metrics from BI and analytics platforms to populate reporting templates
Calculate and compile channel performance data, developing summaries and insights for business stakeholders
Build and assemble performance slides for recurring forums and leadership readouts
Own regular reporting and forecasting across channels, including trend diagnostics and monthly pacing updates
Monitor data for anomalies, escalate issues, and participate in diagnostic troubleshooting
Maintain living tracking documents and ensure accuracy across all active workstreams
Draft and assist with strategic marketing briefs for asset creation across channel initiatives
Write and iterate on compelling short-form email and SMS copy based on briefs and strategic direction
Build and route content through approval workflows for SMS tests, email refreshes, and nurture series updates
Update and maintain campaign documentation as new communications launch or undergo changes
Technical Skills Required
Google Workspace CRM/Marketing Automation Data Analysis
Benefits & Perks
Subsidized health, vision, and dental plans
Paid sick leave
Retirement plans with a match
Free online training through Aquent Gymnasium
Nice to Have
Experience with generative AI copywriting tools
Experience with sales enablement tools
Familiarity with project management tools
Familiarity with SMS platforms and email deployment tooling
Familiarity with onsite marketing and/or headless CMS

Job Description


Our client, a leading innovator in the digital property marketplace, is partnering with Aquent to find a dynamic and skilled individual to join their marketing team. This is an incredible opportunity to make a significant impact, driving key marketing initiatives that connect millions with their next home journey. If you’re ready to hit the ground running and contribute to a mission-driven organization, we want to hear from you!

**About the Role**

Step into a pivotal marketing role where your execution prowess will directly influence critical marketing channels. You will be a vital contributor, supporting three core marketing teams – Lifecycle, Frontline, and Web – ensuring seamless operations and impactful campaigns. This is your chance to shine in a fast-paced environment, leveraging your analytical skills and marketing savvy to deliver measurable results and empower our client’s continued growth. You’ll work independently, communicate proactively, and bring a fresh perspective to complex challenges, making a tangible difference from day one.

This is a fully remote role, working PST hours.

**What You’ll Do**

  • Pull weekly and monthly performance metrics from various business intelligence and analytics platforms to populate pre-built reporting templates across multiple marketing channels.
  • Calculate and compile channel performance data each month, developing clear summaries and performance-driven insights for business stakeholders.
  • Build and assemble performance slides for recurring forums and business rhythms, presenting key findings to internal teams.
  • Own regular reporting and forecasting across channels, including trend diagnostics and monthly pacing updates throughout the marketing funnel.
  • Monitor data for anomalies, escalate issues to internal leads, and actively participate in diagnostic troubleshooting and resolution efforts.
  • Keep performance decks current and produce slides for recurring leadership readouts, ensuring timely and accurate information dissemination.
  • Maintain living tracking documents, ensuring accuracy across all active workstreams under your ownership.
  • Draft and assist with the development of strategic marketing briefs to support the creation of assets used across various channel initiatives.
  • Write and iterate on compelling short-form email and SMS copy based on existing briefs and strategic direction from internal leads.
  • Build and route content through established approval workflows across multiple workstreams, including SMS tests, email refreshes, and nurture series updates.
  • Update and maintain campaign documentation as new communications launch or undergo changes, ensuring all records are current.
  • Create and maintain living decks and tracking documents, ensuring accuracy across all active workstreams you own.

**Must-Have Qualifications**

  • 5+ years of hands-on marketing experience, with demonstrated expertise in at least two of these areas: lifecycle/CRM marketing (email & SMS), frontline/sales enablement marketing, or digital/web marketing.
  • Proven ability to pull, interpret, and present data from business intelligence (BI) tools; experience with widely used BI platforms is strongly preferred. You are adept at extracting insights from data, even if you don’t build the dashboards yourself.
  • Experienced in writing concise and effective short-form marketing copy for email and SMS. You can quickly adapt to brand voice and produce clean copy with minimal revisions.
  • Familiarity with a CRM or marketing automation platform such as a leading platform for campaign building and deployment. You understand the mechanics of campaign execution.
  • Comfortable navigating approval and legal review workflows, or a quick learner eager to master new processes.
  • Strong proficiency in Google Workspace (Docs, Sheets, Slides), capable of producing polished deliverables independently.
  • Self-directed with excellent follow-through, consistently tracking your own deadlines, proactively flagging blockers, and operating effectively without daily oversight.
  • Comfortable attending cross-functional meetings and representing project status on your owned work, communicating clearly and consistently.

**Nice-to-Have Qualifications**

  • Experience working with generative AI copywriting tools.
  • Experience with sales enablement tools.
  • Familiarity with project management tools.
  • Familiarity with SMS platforms and email deployment tooling.
  • Familiarity with onsite marketing and/or a headless content management system (CMS).

About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands. Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.


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