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Senior Content Marketing Manager

TryHackMe • Emea
Remote
This Job is No Longer Active This position is no longer accepting applications

Lead B2B content strategy and thought leadership for TryHackMe's cybersecurity training platform. Own editorial processes, brand activations, and B2C content quality across multiple channels. Requires 5-8+ years of technical content marketing experience with strong writing and project management skills.

Key Highlights
Writer-first role focused on B2B content depth and credibility for cybersecurity practitioners
Owns B2B content engine including thought leadership blogs, LinkedIn articles, and SEO content
Leads brand activations, gifting programs, and partnership opportunities
Sets B2C content quality standards and reviews copy across social, blog, and lifecycle work
Key Responsibilities
Own the B2B content engine end to end: thought leadership blogs, LinkedIn articles, downloadables, landing page copy, sales enablement
Develop POV-led pieces in close partnership with Content Engineering and senior leadership
Run a rigorous editorial process: briefing, SME interviews, drafting, technical review, publication
Build content workflows that scale: brief templates, review cycles, repurposing playbooks across LinkedIn, YouTube, blog, and email
Own B2B SEO content in partnership with SEO and Growth teams
Lead end-to-end execution of ABX gifting programs, must-win account outreach, and physical/digital brand moments
Drive campaign concepts and messaging for events, partnerships, and product launches
Partner with Events and Sales to bring activations to life: CISO roundtables, conferences, customer moments
Own brand partnership opportunities: what we say yes to and how we show up
Set and uphold the B2C content quality bar: tone of voice, structure, brand consistency across SoMe, blog, lifecycle
Review and steer the work of B2C content producers and agency partners
Input on creative direction for B2C campaigns, experiments, and lifecycle moments
Champion B2C brand identity across product, marketing, and growth touchpoints
Technical Skills Required
Content marketing Technical writing SEO content Project management
Benefits & Perks
100% Remote
Flexi Time
Dedicated work laptop
Swag Pack
Personal Development budget
Company Retreat
Lunch on Us
Health Insurance
Enhanced Maternity & Paternity
401k / Pension

Job Description

TryHackMe is the fastest-growing online cyber security training platform. Our mission is to make learning and teaching cyber security easier by providing gamified security exercises and challenges. Having only been around for a handful of years, we’ve grown to more than 8 million community members and our growth isn’t slowing down! 🥷The RoleWe're looking for a to drive how TryHackMe shows up in the world, particularly to B2B buyers in cybersecurity, while supporting our B2C engine and bringing our brand to life through activations and campaigns.This is a . The biggest gap we're hiring against is
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