Director of Strategy, Healthcare Marketing

vivo agency United State
Remote
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AI Summary

Innovative pharma marketing and brand strategist sought for a 100% remote agency. Responsibilities include advising clients on complex healthcare categories, developing winning strategies, and driving market share growth. Requires 4+ years of pharma agency experience and expertise in Rx or biologic therapy strategy.

Key Highlights
Innovative pharma marketing and brand strategist role
100% remote agency environment
Focus on driving client success in healthcare marketing
Key Responsibilities
Advise clients for brands reaching consumer and HCP audiences, helping them navigate complex categories
Translate business challenges into clear hypotheses, strategic options, and a winning path forward
Partner closely with client services and creative to develop work that shifts perceptions and market share
Identify and cultivate opportunities to help clients achieve their goals
Become an expert in designated medical specialities/categories and grow the firm’s collective knowledge
Bring data fluency to analyzing opportunities, developing goals, and measuring success
Advance the strategy discipline by contributing to our toolset, processes, and ways of thinking
Be a culture carrier: live the VIVO Core Values, promote inclusion and equity, celebrate great work, and support your teammates generously
Technical Skills Required
AI stacks Google Workspace Slack Zoom
Nice to Have
Experience leading market research — like IDIs, focus groups, surveys, and synthesizing
Experience collaborating with other disciplines — market access, medical affairs, regulatory, and clinical development
Highly driven and curious, always looking for what’s next
Proficiency with common research platforms
Willingness to travel for client meetings, congresses, adboards, workshops, and pitches (up to ~25%)

Job Description


ABOUT US

VIVO is a healthcare marketing agency specializing in consumer health, pharma, and medtech. We are a 100% remote agency with team members all around the US. Being 100% remote means we value constant collaboration, clear communication, personal accountability, and proactive problem solvers. 


At VIVO, we believe health is more than a sector; it’s a life-changing mission. We are creators and strategists driven to make healthcare impactful and accessible, from first impressions to lifelong connections. We bring insight, curiosity, and compassion to every project, knowing our work helps patients, doctors, and everyone in between get the care they deserve—when and where it’s needed most. We’re here to challenge the norms and elevate health brands to inspire, engage, and transform lives.



ABOUT YOU

VIVO is seeking a Director of Strategy who is an innovative pharma marketing and brand strategist. You analyze complex markets and get excited when you find a way to change them, you find human truths that excite clients and creative teams, and you stay involved so that the work does what it was intended to do.


You’ve helped clients truly win, whether in a critical launch, a re-positioning, or showing the impact of marketing. You have a broad set of tools to help win in pharma: unbranded education, segmentation, new indications, congress and KOL strategy, lifecycle management, and message refinement.


You believe in saying your truth. You speak up for the work and push thinking forward. You instinctively look for what’s missing: the insight, the angle, the business truth others haven’t uncovered yet. You’re motivated to make healthcare marketing better and are seeking an agency that wants the same.


You know how to build trust — with clients, with creatives, and with cross-functional partners. You balance confidence with humility and gratitude, and you believe the best ideas come from teams that collaborate openly and treat each other with respect. You care deeply about craft, but even more about impact. You thrive in an agency that values curiosity, honesty, and collaboration above ego.


WHAT YOU'LL DO

  • Advise clients for brands reaching consumer and HCP audiences, helping them navigate complex categories
  • Translate business challenges into clear hypotheses, strategic options, and a winning path forward
  • Partner closely with client services and creative to develop work that shifts perceptions and market share
  • Identify and cultivate opportunities to help clients achieve their goals
  • Become an expert in designated medical specialities/categories and grow the firm’s collective knowledge 
  • Bring data fluency to analyzing opportunities, developing goals, and measuring success
  • Advance the strategy discipline by contributing to our toolset, processes, and ways of thinking
  • Be a culture carrier: live the VIVO Core Values, promote inclusion and equity, celebrate great work, and support your teammates generously


WHAT YOU BRING

  • 4+ years of experience in a pharma creative agency 
  • Direct experience as the strategy lead on at least one therapy (Rx or biologic) where you wrote creative briefs, led client presentations, and guided work
  • Demonstrated ability to advise clients  —  identifying options and helping them commit to a direction
  • Experience analyzing categories — market sizing/growth, company and competitive assessment
  • Experience leading market research — like IDIs, focus groups, surveys, and synthesizing
  • Experience collaborating with other disciplines  — market access, medical affairs, regulatory, and clinical development
  • Highly driven and curious, always looking for what’s next
  • Proficiency with tools like AI stacks, Google workspace, Slack, Zoom, and common research platforms
  • Willingness to travel for client meetings, congresses, adboards, workshops, and pitches (up to ~25%)


INCLUSION @ VIVO

At VIVO, we believe bold ideas make game-changing health innovation accessible to all. Therefore, inclusion and equality aren’t just values — they’re our advantage. We believe stronger ideas come from a mix of perspectives, and we’re dedicated to creating a space where everyone feels empowered to bring their authentic selves to work.


Search Firm Representatives Please Read Carefully: 

VIVO Agency does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position-specific. Please, no phone calls or emails.




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