The Sage Group's client is seeking a Marketing Analyst to identify consumer cohort trends, develop strategic pricing and promotions plans, and analyze campaign results. The role requires strong analytical skills, experience with CRM technology, and excellent stakeholder management.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
The Sage Group’s client, a beloved tech delivery company, is seeking a Marketing Analyst.
Duration: 3 months with potential for extension
Location: 100% remote in USA
Compensation: $55-65hr
You’re excited about this opportunity because you will…
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- Identify consumer cohort trends, and suggest areas to intervene within the customer lifecycle
- Work with complex data sets to develop strategic, analysis-motivated consumer pricing and promotions plans
- Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure
- Partner with our Lifecycle Marketing, Campaign Operations, and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S. Support promotions playbook across our US Marketplace business for consumer cohorts across the lifecycle
- Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform
- Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech & Operations, Analytics and Strategy teams
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We’re excited about you because you have…
- Bachelor's degree or equivalent working experience and 3+ years of experience in finance/management consulting, business operations, growth marketing/marketing analytics, or business analytics
- Strong analytical/SQL skills; able to build forecasting models for marketing campaigns
- Advanced Excel skills to perform complex functions
- Experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems
- Experience digging into large data sets, translating it into applicable insights, proposing and executing data driven strategies to own the performance
- Experience translating data into applicable insights for partners
- Strong stakeholder management and interpersonal skills
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