Data/ Business Analyst - €60k - REMOTE (web and digital marketing focused) in SPAIN

My client, a globally leading manufacturing company, is seeking a Business/Data Analyst with a focus on Web and Digital Marketing. In this role, you will support key initiatives aimed at transforming data insights into actionable decisions and assist marketing channel owners with data analysis. You'll lead web analytics for over 80 websites and be part of an agile and dynamic team dedicated to providing reporting services and analytical insights to optimize marketing and business performance.

Location – Europe - fully remote

Key Responsibilities:

• Analyze and interpret digital marketing data to generate actionable insights.
• Utilize Google Analytics 4 (GA4) for tracking, reporting, and understanding online behavior and customer journeys.
• Develop and maintain web and digital marketing dashboards to provide insights into campaign performance and customer engagement.

Qualifications:

• Proficiency in reporting and analytics, particularly in web or digital marketing
• Skilled in using Google Analytics (GA4/UA) and Data Studio
• Experience with Google Tag Manager
• Familiarity with Qlik or similar data visualization tools
• Expertise in data cleansing, transformation, and analysis
• Strong English communication skills (written and verbal), with the ability to engage a diverse range of stakeholders

Please apply if you're open to exploring this fantastic opportunity.